Marketing Operations Specialist at Clio

Toronto, Ontario, Canada

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Not SpecifiedCompensation

Entry Level & New GradExperience Level

Full TimeJob Type

UnknownVisa

Legal Tech, SaaSIndustries

Requirements

Experience building marketing automation programs
Experience using a CRM and Marketing Automation Platform
Basic understanding of HTML and CSS
Basic understanding of webhooks, integrations, and APIs
Experience using Excel
Strong communication, collaboration, and time management skills
Strong attention to detail

Responsibilities

Building scalable marketing programs, including but not limited to emails, nurtures, webinars, events, direct mail, forms, and content syndication automations
Collaborating with a global team (demand generation, product marketing, content, customer marketing, channel partner, and design team) on projects
Baking email best practices into your builds
Optimizing and building data hygiene, compliance, segmentation, and operational automations
Analyzing and sharing insights on campaign performance, database growth, email metrics, and lead funnel
Assisting the MarOps team with implementing new technology for the marketing team and documenting processes
Supporting the MarOps team in delivering training on marketing tools, reports, and data while helping to drive adoption of SOPs, systems, and tools
Executing tasks on time and error-free
Keeping task statuses updated and communication flowing on task tickets

Skills

Email Marketing

Marketing Automation

Data Segmentation

Database Management

Reporting

Campaign Operations

Process Engineering

Tech Stack Management

Webinars

Events

Content Syndication

Data Hygiene

Clio

Legal practice management software provider

About Clio

Clio provides legal practice management software that helps law firms operate more efficiently. Its two main products, Clio Grow and Clio Manage, serve different purposes: Clio Grow enhances the client intake process and engagement, while Clio Manage allows firms to organize tasks, manage cases, handle documents, and process payments in one platform. Clio caters to a diverse clientele, from solo practitioners to large firms, and operates on a subscription model, charging users monthly or annually for access to its software. The goal of Clio is to improve the efficiency of legal practices and reduce administrative burdens, ultimately supporting their growth.

Burnaby, CanadaHeadquarters

2008Year Founded

$1,279.9MTotal Funding

SERIES_FCompany Stage

LegalIndustries

1,001-5,000Employees

Benefits

Company equity

401k

Parental leave options and stipend

Flexible paid time off

Stipend to support WFH

Various wellness benefitsand programs

Risks

Emerging AI-driven legal tech startups could challenge Clio's market share.

Staying private may limit Clio's access to public market capital.

Significant investment in AI and expansion may strain Clio's resources.

Differentiation

Clio offers a comprehensive suite for law firm management, including client intake and payments.

Clio's products, Clio Grow and Clio Manage, streamline operations for legal professionals.

Clio's cloud-based platform supports solo practitioners and large law firms alike.

Upsides

Clio raised $900M in 2024, marking the largest Canadian software funding round.

Clio plans to enhance AI capabilities and expand into international markets.

Clio's subscription model generates $200M in annual recurring revenue.

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