Marketing Lead at Svix

San Francisco, California, United States

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$140,000 – $175,000Compensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, SaaSIndustries

Requirements

Strategic + Execution Hybrid: Ability to clarify ICP/messaging while running tactical growth experiments
Technical affinity: Understand backend engineers, APIs, and developer workflows deeply enough to create credible content and campaigns (doesn't need to be an engineer)
Product marketer: Skills and experience to clarify ICP & positioning, tighten messaging, and create copy that converts
Experienced: Successfully driven similar outcomes in the past while targeting engineers
Hands-on builder: Can write copy, build landing pages, set up automation, analyze data, and run campaigns without relying heavily on agencies
Organized and methodical: Able to set results, formulate a plan, and track against progress
Impactful: Focuses on what’s important and improves the business where it matters, without distractions
Urgency: Ships, runs experiments, and tests quickly; comfortable with decisions using incomplete information
Automation: Familiar with tools like Clay, n8n, Apollo, or equivalents; knows how to build strong automations and leverage AI tools
Analytics: Knows what to track, why, which tools to use, and how to interpret outputs to drive results
Obsessed: Loves growth and GTM, obsessed with learning and becoming the best
Communicator: Clear and concise; can effectively communicate thoughts
Startup DNA: Works well in high ambiguity; proactive, resourceful, and hungry
Full-time availability (no students or part-time)

Responsibilities

Build and scale a repeatable marketing engine that increases revenue and pipeline creation
Refine ICP, positioning, messaging, conversions, and growth channels
Generate enterprise leads
Generate self-serve customers
Lead GTM strategy, clarify ICP definition & positioning, and iterate on channels
Track, optimize, and improve conversion rates from website visit to activation
Work closely with the CEO to shape and execute growth and marketing initiatives

Skills

Key technologies and capabilities for this role

GTM StrategyICP DefinitionProduct PositioningMessagingCopywritingLanding PagesConversion OptimizationGrowth ChannelsDeveloper MarketingProduct Marketing

Questions & Answers

Common questions about this position

What is the salary range for the Marketing Lead position?

The salary range is $140K - $175K.

Is this a remote or hybrid role, and where is the team located?

The location type is Hybrid. The company is fully remote with most of the team spread across the US, with presence in NYC and SF.

What key skills and competencies are required for this role?

Key competencies include being a strategic + execution hybrid, having technical affinity for backend engineers/APIs/developer workflows, product marketing skills for ICP/positioning/messaging, hands-on building (copy, landing pages, automation), analytics proficiency, and startup DNA.

What is the company culture like at Svix?

Svix has a fast-paced startup environment where team members thrive on high-impact work, urgency, hands-on execution, and focusing on what matters most, with a fully remote team spread across the US.

What makes a strong candidate for the Marketing Lead role?

A strong candidate is experienced in driving similar growth outcomes targeting engineers, obsessed with GTM and growth, a hands-on builder familiar with automation tools like Clay/n8n/Apollo and AI, and has startup DNA with clear communication.

Svix

Webhook API for secure data exchange

About Svix

Svix provides a solution for managing webhooks, which are automated messages sent between applications when specific events occur. Their main product is a webhook API that simplifies the process of sending and receiving these messages, helping businesses save time and resources in software development. Svix stands out from competitors by ensuring compliance with various security and privacy standards, such as SOC 2 Type II, HIPAA, GDPR, and CCPA, making it a trusted choice for industries like healthcare and finance. Additionally, Svix supports the open-source community by releasing many of its components as open-source software and contributing to existing projects. The company's goal is to offer a secure and user-friendly webhook management solution while fostering a strong relationship with the open-source community.

New York City, New YorkHeadquarters

2021Year Founded

$10.1MTotal Funding

EARLY_VCCompany Stage

Enterprise Software, CybersecurityIndustries

1-10Employees