Manager, Account Development (Retail) at Nielsen

Bangkok, Bangkok, Thailand

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, Consumer Packaged Goods, Fast-Moving Consumer Goods, Data AnalyticsIndustries

Requirements

Bachelor’s degree required; Master’s degree preferred
Minimum 5 years of experience in sales or business development within the FMCG or TD retail sectors
Proven expertise in market research, retail tracking, or advanced information services
Ability to craft compelling proposals and drive new business opportunities
Strong client management and negotiation skills
Strong interpersonal skills with the ability to build and maintain networks
Results-oriented with a focus on both short- and long-term goals
Excellent communication skills; fluent in English (written and verbal)

Responsibilities

Achieve revenue, profitability, delivery speed, productivity, and retailer satisfaction targets
Lead commercial engagements to expand retailer relationships across a broader portfolio of products
Conduct retailers need assessments, competitive analysis, and solution development
Collaborate with Product Leaders to develop pricing proposals and commercial strategies
Drive panel expansion by engaging key industry stakeholders and promoting NIQ’s data partnership model
Build and maintain strong relationships with retailers, particularly at the executive level
Effectively communicate new product offerings and their benefits to retailers
Develop and execute strategic account plans with clear success metrics
Coordinate with internal teams (Customer Success, Product Experts, Operations) locally and globally
Liaise with the global Retailer Vertical team to align on strategy and execution

Skills

Business Development

Revenue Growth

Client Management

Strategic Account Planning

Competitive Analysis

Pricing Strategy

Stakeholder Engagement

Solution Development

Panel Expansion

Commercial Strategy

Nielsen

Global measurement and data analytics provider

About Nielsen

Nielsen provides measurement and data analytics services to help businesses understand consumers and markets globally. The company operates through two main divisions: Nielsen Global Media, which offers reliable metrics for the media and advertising industries, and Nielsen Global Connect, which supplies consumer packaged goods manufacturers and retailers with actionable insights about the marketplace. Nielsen combines its proprietary data with other sources to give clients a comprehensive view of current trends and future opportunities. With a presence in over 100 countries, Nielsen aims to support companies in making informed decisions to drive innovation and growth.

Town of Clarkstown, New YorkHeadquarters

1963Year Founded

$45.1MTotal Funding

ACQUISITIONCompany Stage

Data & Analytics, ConsultingIndustries

10,001+Employees

Benefits

Health Insurance

401(k) Retirement Plan

401(k) Company Match

Unlimited Paid Time Off

Risks

Competition from digital-native analytics firms threatens Nielsen's market share.

Privacy regulations may impact Nielsen's data collection capabilities.

Private equity acquisition could lead to strategic shifts misaligned with client needs.

Differentiation

Nielsen offers comprehensive cross-platform measurement solutions, including mobile media markets.

The Diverse Media Equity program elevates diverse-owned media companies' visibility.

Nielsen Impact Score evaluates marketing value of university athletic programs.

Upsides

Acquisition of Telephia enhances Nielsen's mobile media measurement capabilities.

Partnerships with P&G and NMSDC support diverse media representation.

Collaboration with TikTok improves digital audience measurement services.

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