Lifecycle marketing manager
PersonaFull Time
Junior (1 to 2 years)
The candidate should have experience in lifecycle marketing and a deep understanding of SaaS expansion levers. They should be skilled in developing and executing multi-channel programs and experiments, utilizing data and insights to identify opportunities, and possess strong cross-functional collaboration abilities.
The Lifecycle Marketing Manager will develop and own the lifecycle subscription expansion strategy, balancing business and customer needs. They will be accountable for enhancing subscription expansion efforts and creating mutually beneficial customer experiences to capture revenue. This role involves optimizing the customer journey through cross-functional partnerships, running experiments to validate new strategies, and representing Lifecycle Marketing across the organization.
SaaS platform for home service management
Jobber provides software solutions tailored for home service businesses, helping them manage operations like quoting, scheduling, invoicing, and payment collection. The platform operates on a subscription model, allowing small to medium-sized businesses in industries such as cleaning, landscaping, plumbing, and HVAC to access its features for a recurring fee. Jobber simplifies the management process, making it easier for businesses to serve their customers. It includes a mobile app and offers unlimited one-on-one support, along with resources like salary reports to assist in hiring. Jobber's goal is to enhance the efficiency and effectiveness of home service businesses.