Potion

Instructional Designer & Learning Strategist

United States

Potion Logo
Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
E-Learning, Corporate Training, Educational ContentIndustries

Requirements

Candidates must be a native English speaker with experience in instructional design and learning theories, possessing proficiency in multimedia tools such as Powtoon and the Adobe Creative Suite, alongside familiarity with LMS platforms. Strong project management skills, a background in video and animation creation, and outstanding communication and presentation skills are also required, along with an established social media presence and eagerness to be on camera.

Responsibilities

The Instructional Designer & Learning Strategist will represent Powtoon at industry events and forums, establishing themselves as a thought leader through insightful blogs, impactful webinars, and guides. They will design and produce compelling Powtoon videos, animations, and learning materials, plan and execute end-to-end learning projects, serve as Powtoon’s face on social media platforms, and advise on learning tools and trends while collaborating with the team to deliver cutting-edge learning solutions and mentor internal teams on best practices.

Skills

Instructional Design
Learning Theories
Multimedia Tools
Powtoon
Adobe Creative Suite
LMS Platforms
Project Management
Content Creation
Social Media Engagement
Thought Leadership

Potion

Designs user experiences for cultural organizations

About Potion

Potion specializes in enhancing user experiences through digital design and interactive technology. The firm works with a variety of clients, including museums, educational institutions, and cultural organizations, to create tailored solutions that meet their specific needs. Potion's process involves project-based collaborations, where they conduct user research, develop product strategies, and specify technology requirements to ensure the final product aligns with client goals. Unlike many competitors, Potion has a strong focus on understanding the unique challenges of cultural and educational sectors, which has earned them multiple awards, including the Communication Arts Interactive Annual Awards and the Webby Awards. The company's goal is to transform how users interact with digital content, making it more engaging and effective.

Key Metrics

New York City, New YorkHeadquarters
2018Year Founded
$6.1MTotal Funding
ACQUISITIONCompany Stage
Consulting, DesignIndustries
11-50Employees

Benefits

Hybrid Work Options

Risks

Integration challenges with Hyperquake may lead to operational disruptions.
Competitive landscape pressures Potion's pricing strategy with lower-cost solutions.
Reliance on project-based revenue could lead to financial instability during downturns.

Differentiation

Potion specializes in transforming user experiences through innovative digital design solutions.
The company has a strong reputation for inclusive digital storytelling and immersive content.
Potion's project-based model allows for customized solutions tailored to client needs.

Upsides

AI-driven personalization enhances Potion's interactive technology offerings.
Growing demand for AI-powered R&D tools aligns with Potion's formulation tools.
Acquisition by Hyperquake expands Potion's digital offerings and creative capabilities.

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