Growth Marketing Manager
Propelus90,000 - 110,000 USD/year
- Full Time
- Mid-level (3 to 4 years), Senior (5 to 8 years)
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Consumer ServicesIndustries
Requirements
Candidates should have 4-6 years of experience in an analytically driven role such as analytics, consulting, or finance, with experience in client-facing roles being a plus. Experience with advertising is preferred but not required, and strong preference is given to candidates with experience on Insights teams at ad publishers. Applicants must demonstrate proficiency in SQL and Excel, along with a passion for data-driven insights and the ability to translate them into actionable strategies, and possess problem-solving skills by applying first principles thinking. Curiosity regarding the underlying reasons for observations and data, combined with a team-oriented approach and a results-oriented mindset, are also required, alongside humility and a growth mindset, and alignment with Propel's mission.
Responsibilities
The Insights Lead will partner closely with Customer Success and Business Development to grow key accounts and establish best practices within a prioritized vertical, present recommendations to internal and external stakeholders to strategically grow those accounts, become the subject matter expert for a designated vertical and define its strategy, lead on reporting and ad-hoc analysis, and collaborate with the Data Science team to investigate and fix performance issues.
Skills
Data analysis
Reporting
Stakeholder presentation
Vertical strategy
Performance investigation
Collaboration with Data Science
Management (future potential)
Propel
Mobile app for managing social benefits
About Propel
Propel focuses on improving access to social welfare resources for low-income Americans through its mobile app, Providers. This app allows users to easily check their EBT balances without needing to call a customer service number, making it more convenient for them to manage their benefits. Additionally, Providers offers personalized deals, such as coupons and resources, to help users save money, as well as job postings that cater to various schedules, from temporary gigs to full-time positions. Propel distinguishes itself from competitors by specifically targeting the needs of low-income individuals who are often neglected by traditional tech solutions. The company's goal is to enhance the user experience of America's safety net and to raise awareness about critical issues like Medicaid churn, ensuring that users can navigate these challenges effectively.
Key Metrics
New York City, New YorkHeadquarters
2014Year Founded
$85.6MTotal Funding
GRANTCompany Stage
Consumer Software, Social ImpactIndustries
51-200Employees