Head of Marketing at Tavus

San Francisco, California, United States

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

AI, Technology, SaaSIndustries

Requirements

8+ years of marketing experience, with at least 3+ years in leadership roles at consumer products industry, high-growth B2B SaaS or developer-focused companies
Proven track record building and scaling marketing from early stage ($5M-$50M ARR) through hypergrowth
Deep expertise in product marketing, brand strategy, and technical product marketing for developer-focused products
Experience with both product-led growth (PLG) and enterprise sales motions
Strong storytelling ability—you can distill complex [technical concepts]

Responsibilities

Define and own the "human computing" category narrative, positioning Tavus as the definitive leader in AI human interaction
Build a world-class brand that resonates with developers, enterprises, and prosumers
Drive viral awareness moments and cultural conversations, crafting campaigns that capture imagination and drive organic growth
Develop compelling messaging and positioning across multiple audiences: technical developers (API-first), enterprise buyers, and end-users
Lead thought leadership initiatives, executive visibility, and other activities
Own go-to-market strategy for PALs (consumer), CVI APIs (developers), and the Tavus Platform (enterprise)
Translate complex AI research (Phoenix-4, Raven-1, Sparrow-1) into compelling value propositions for technical and non-technical audiences
Create product narratives, sales enablement materials, case studies, and customer proof points
Partner closely with product and engineering to launch new features and capabilities
Collaborate with demand generation team to ensure messaging and positioning drive qualified pipeline
Build and scale the marketing function—recruiting, mentoring, and developing high-performing teams across product marketing, content, and brand
Foster a culture of experimentation, data-driven decision-making, and creative excellence
Collaborate cross-functionally with sales, product, engineering, and research teams
Partner closely with existing demand generation leadership to align on GTM execution

Skills

Key technologies and capabilities for this role

Brand StrategyProduct MarketingGo-to-MarketCategory CreationB2B MarketingContent MarketingDemand GenerationMarketing Analytics

Questions & Answers

Common questions about this position

Is this role remote or onsite?

This is an onsite position.

What are the main responsibilities of the Head of Marketing?

The role involves leading category creation and brand strategy for 'human computing', owning product marketing for PALs, CVI APIs, and the enterprise platform, and driving go-to-market strategies across consumer, developer, and enterprise audiences.

What salary or compensation is offered for this position?

This information is not specified in the job description.

What is the company culture like at Tavus?

Tavus is a research lab pioneering human computing with a focus on building AI Humans, backed by top investors like Sequoia and Y Combinator, emphasizing innovation in meaningful human-machine interactions.

What makes a strong candidate for this Head of Marketing role?

A strong candidate will have experience crafting marketing that resonates across consumer prosumers, developers, and enterprises, with skills in category creation, viral campaigns, B2B strategies, and translating complex AI into compelling narratives.

Tavus

AI-driven video personalization platform for marketing

About Tavus

Tavus offers a video personalization platform that uses artificial intelligence to create customized videos for each customer. The platform takes a single recorded video and generates numerous versions, each tailored with unique voice variables to enhance customer loyalty and encourage repeat purchases. It caters to businesses of all sizes, recognizing the growing need for personalized content in digital marketing. Tavus stands out by enabling the auto-generation of hundreds or even millions of personalized videos, allowing businesses to scale their marketing efforts while maintaining quality interactions. The company likely operates on a subscription or usage-based pricing model, providing various plans to suit different needs. The main goal of Tavus is to help businesses build personal connections with their audience at scale, allowing them to focus on creativity and strategic initiatives.

San Francisco, CaliforniaHeadquarters

2020Year Founded

$23.4MTotal Funding

SERIES_ACompany Stage

Consumer Software, AI & Machine LearningIndustries

11-50Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Flexible Work Hours

Risks

Emerging competition from AI video startups could dilute Tavus's market share.

Ethical concerns over deepfake capabilities may impact Tavus's operations.

Data privacy demands challenge Tavus's handling of sensitive customer information.

Differentiation

Tavus offers the world's fastest digital twin solution for real-time video conversations.

Their platform auto-generates millions of personalized videos from a single recording.

Tavus's AI avatar models create immersive digital experiences akin to face-to-face interactions.

Upsides

Tavus raised $18 million in Series A funding, boosting their growth potential.

The platform supports asynchronous communication, aligning with business trends.

Growing demand for AI-driven video personalization enhances Tavus's market position.

Land your dream remote job 3x faster with AI

Try Jobo Free