Head of Marketing - Blitz at Voodoo

Paris, Île-de-France, France

Voodoo Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Gaming, Mobile Apps, TechnologyIndustries

Requirements

  • 3–6 years of experience in growth, marketing, or creative strategy, ideally in fast-paced environments such as apps, tech startups, or growth agencies
  • Proven experience designing and executing creative, viral, or non-traditional marketing campaigns that drive user engagement and acquisition
  • Strong understanding of growth hacking, digital ecosystems, and how to scale an app audience through innovative tactics
  • Data-informed mindset: able to use insights and metrics to guide experiments and optimize results
  • Highly creative, entrepreneurial, and hands-on — able to execute ideas quickly and pivot fast
  • Hungry, ambitious, and resilient — thrives on challenges and ownership
  • Excellent communication and collaboration skills in English
  • Passion for digital culture, social media, and new forms of player engagement

Responsibilities

  • Define the growth vision: Build and execute Blitz’s marketing strategy in close collaboration with Product, Growth, and Creative teams
  • Create and manage organic growth initiatives: Develop and test high scale, high-impact acquisition strategies — leveraging automation, content virality, and creative growth hacks
  • Challenge the creative production: Challenge the production of creatives (video and static ads) for Blitz performance marketing campaigns by proposing innovative messaging and formats
  • Bridge product and growth: Act as the link between the Blitz team and Voodoo’s Growth organization to ensure alignment between product vision, creative direction, and user acquisition
  • Lead innovative growth strategies to expand the game’s audience and visibility of the Blitz Games platform
  • Bridge creative, growth, and product perspectives to shape bold marketing initiatives that resonate with players and drive sustained performance
  • Rethink how Blitz grows — through smart experimentation, creativity, and an entrepreneurial mindset

Skills

Key technologies and capabilities for this role

Growth StrategyMarketing StrategyUser AcquisitionCreative ProductionContent ViralityPerformance MarketingVideo AdsStatic AdsOrganic GrowthProduct Management

Questions & Answers

Common questions about this position

What benefits are offered for this role?

Benefits include a competitive salary based on experience, Swile Lunch voucher, Gymlib fully covered by Voodoo, premium healthcare coverage with SideCare 100% covered for you and your family, and wellness activities in the Paris office with remote days on Fridays.

Is this role remote or onsite?

The role is onsite with remote days on Fridays and wellness activities in the Paris office.

What experience and skills are required for the Head of Marketing role?

Candidates need 3–6 years of experience in growth, marketing, or creative strategy, preferably in fast-paced environments like apps or tech startups, proven experience with creative or viral marketing campaigns, strong understanding of growth hacking, a data-informed mindset, high creativity, entrepreneurial hands-on approach, and excellent communication skills.

What is the company culture like at Voodoo?

Voodoo fosters a fast-paced, entrepreneurial environment with a focus on innovation, creativity, growth hacking, and collaboration across Product, Growth, and Creative teams, emphasizing bold initiatives, smart experimentation, and an ambitious, resilient mindset.

What makes a strong candidate for this Head of Marketing position?

Strong candidates have 3–6 years in growth or marketing in fast-paced tech environments, proven track record with viral campaigns and growth hacking, a data-driven creative mindset, entrepreneurial hands-on execution, and passion for digital culture.

Voodoo

Develops free hyper-casual mobile games

About Voodoo

Voodoo.io focuses on mobile gaming and app development, particularly in the hyper-casual game segment, which features simple and easy-to-play games that appeal to a wide audience. Their games are free for users, and the company generates revenue through advertising by partnering with ad networks like AdColony and Adjust to display targeted ads within their games. This approach allows Voodoo to entertain millions of users globally while providing brands with advertising solutions to reach mobile gamers effectively. Unlike many competitors, Voodoo emphasizes user privacy by allowing users to manage consent settings and ensuring no personal data is collected from children under 16. The company's goal is to create engaging mobile experiences while maintaining a strong commitment to user privacy and providing valuable advertising opportunities for brands.

Paris, FranceHeadquarters
2013Year Founded
$480.1MTotal Funding
LATE_VCCompany Stage
Consumer Software, GamingIndustries
501-1,000Employees

Risks

BeReal acquisition may not yield expected returns if popularity doesn't rebound.
Questopia's launch in China could face regulatory challenges.
Wizz app's 'Teen Tinder' reputation may attract scrutiny from parents and regulators.

Differentiation

Voodoo is the #3 mobile publisher worldwide, following Google and Meta.
The company specializes in hyper-casual games, attracting a broad audience globally.
Voodoo offers advertising solutions, enhancing brand engagement with mobile gamers.

Upsides

Acquisition of BeReal diversifies Voodoo's portfolio beyond gaming.
Partnership with AppHarbr improves ad quality, increasing user engagement and revenue.
Successful launch of Questopia in China expands Voodoo's market presence.

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