Aescape

Head of Growth Marketing & E-commerce

United States

Not SpecifiedCompensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Software, Social ImpactIndustries

Requirements

Candidates must have over 7 years of performance marketing experience, particularly in B2C demand generation for tech-driven wellness brands. They should possess expertise in data analytics, marketing operations, and leadership, along with a proven track record of driving customer awareness and acquisition in e-commerce. Strong communication and organizational skills are essential, as well as a solution-oriented mindset and experience in P&L management.

Responsibilities

The Head of Growth Marketing and E-commerce will develop and execute growth strategies across all channels to drive customer acquisition, retention, and revenue optimization. They will own pricing, promotion, and marketing spend strategies, define and track KPIs, and implement accurate marketing measurement models. The role includes leading web presence strategy, collaborating with sales and product teams, managing a growth team, optimizing marketing operations, and communicating strategic insights to executives.

Skills

Performance Marketing
B2C Demand Generation
Paid User Acquisition
Digital Marketing
Social Media Marketing
Local Marketing
Marketplace Marketing
Multi-Touch Attribution
Media Mix Modeling
Data Analytics
SEO
Website Optimization

Aescape

Personalized on-demand robotic massage services

About Aescape

Aescape provides personalized, on-demand massage services through its lifestyle robotics technology, focusing on enhancing wellness experiences. Users can book massages via a subscription model, allowing them to schedule sessions at their convenience without wait times. The service is designed for athletes, busy professionals, and wellness enthusiasts who prioritize self-care. Aescape differentiates itself by offering a seamless experience that includes progress tracking and updates on new locations. Additionally, the company provides a concierge service for businesses, simplifying schedule management and maintenance tracking for professionals.

Key Metrics

New York City, New YorkHeadquarters
2017Year Founded
$53.5MTotal Funding
LATE_VCCompany Stage
Robotics & Automation, HealthcareIndustries
51-200Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Company Match
Unlimited Paid Time Off
Paid Vacation
Free Massages

Risks

Competition from companies using NVIDIA's Isaac Sim may challenge Aescape's market position.
Rapid AI-driven robotics advancements could outpace Aescape's current technology offerings.
Increased competition in robotic massage solutions may impact Aescape's growth potential.

Differentiation

Aescape offers data-driven, personalized massage experiences using advanced robotics technology.
The company provides a subscription-based model for convenient, on-demand wellness services.
Aescape targets athletes and busy professionals seeking high-quality, consistent self-care.

Upsides

Growing demand for personalized wellness boosts Aescape's robotic massage service appeal.
AI and robotics integration in wellness services positions Aescape for market leadership.
Subscription model ensures steady revenue and long-term customer relationships for Aescape.

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