💛 GTM Manager

United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Social Media, Artificial Intelligence, BiotechnologyIndustries

Requirements

Candidates should have over 5 years of experience owning go-to-market campaigns end-to-end, whether as a PMM, growth marketer, or early startup operator. They must be proactive, resourceful, adaptable, and possess strong instincts and high standards for execution. Experience in translating strategy into actionable plans and a bias for action with limited resources are essential.

Responsibilities

The GTM Manager will own the go-to-market execution for new 0->1 product launches, figuring out how to acquire the first users through various channels like ads, creator partnerships, or IRL outreach. They will act as a liaison between product, design, engineering, and ops teams, translating ideas into launch-ready plans and rallying the team for success. This role involves shaping hypotheses, driving user growth with creative and unexpected tactics, and continuously learning and improving within a mission-driven team.

Skills

Go-to-market strategy

Product launch

User growth

Paid advertising

Creator marketing

Field marketing

Cross-functional collaboration

Product strategy

Market research

Campaign management

Clubhouse

Voice-based social networking platform for discussions

About Clubhouse

Clubhouse is a social networking platform that focuses on voice-based communication, allowing users to join chat rooms and engage in live discussions. The app is designed for smartphone users, making it accessible to a wide audience. It primarily attracts tech-savvy individuals, influencers, and professionals who seek a more interactive social media experience. Unlike many other platforms, Clubhouse operates on an invite-only basis, creating a sense of exclusivity that has heightened user interest. While the platform is free, Clubhouse is considering monetization options such as subscription services for premium features and partnerships with influencers for paid events. The company aims to grow its user base, enhance engagement, and establish a sustainable revenue model while expanding its presence globally.

San Francisco, CaliforniaHeadquarters

2020Year Founded

$108.9MTotal Funding

SERIES_BCompany Stage

Consumer Software, EntertainmentIndustries

201-500Employees

Benefits

Remote work option

Competitive base pay

Comprehensive health benefits package

Company equity

401(k)

unlimited vacation

Risks

Increased competition from Twitter Spaces offering similar features.

User fatigue may lead to declining engagement and active users.

Privacy concerns and potential data breaches as the platform scales.

Differentiation

Clubhouse offers a unique voice-based communication model for interactive discussions.

The platform operates on an invite-only basis, creating exclusivity and demand.

Clubhouse is popular among thought leaders and industry experts for meaningful conversations.

Upsides

Growing interest in audio content boosts Clubhouse's market potential.

Remote work trends increase demand for real-time, interactive communication platforms.

5G technology expansion enhances mobile app performance, improving user experience.

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