Growth Marketing Manager at Kalshi

New York, New York, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

FinTech, FinanceIndustries

Requirements

6+ years in growth or performance marketing, ideally in fintech, consumer trading, or high-growth tech managing large budgets
Deep experience managing digital acquisition programs (paid search, social, programmatic, affiliates, or influencers)
Strong understanding of user funnels, attribution, and experimentation frameworks
Experience with A/B Testing and lift measurement. SQL knowledge
Analytical mindset — comfortable digging into data to diagnose performance and find leverage points
Experience working with creative, data, and product teams to drive measurable results
A bias for action — you’re resourceful, fast, and thrive on solving ambiguous growth problems

Responsibilities

Own paid acquisition across channels like Google, Meta, YouTube, affiliates, and influencer partnerships — driving efficient growth and lowering CAC
Test, learn, and scale — run continuous experiments across creatives, landing pages, and audience segments to improve signups and first-trade conversion
Partner cross-functionally with product, lifecycle, and data teams to optimize onboarding and retention flows
Develop high-impact campaigns that connect real-world events to trading opportunities on Kalshi
Analyze performance across every stage of the funnel — from awareness through deposit and trade — and build strategies that move the needle
Report on growth metrics to leadership with clear insights and recommendations for budget allocation and scaling decisions
Move fast. We test ideas weekly and double down on what works

Skills

Key technologies and capabilities for this role

Google AdsMeta AdsYouTube AdsAffiliate MarketingInfluencer PartnershipsA/B TestingUser AcquisitionFunnel OptimizationPerformance MarketingCAC Reduction

Questions & Answers

Common questions about this position

What experience level is required for the Growth Marketing Manager role?

The role requires 6+ years in growth or performance marketing, ideally in fintech, consumer trading, or high-growth tech managing large budgets.

What key skills are needed for this position?

Candidates need deep experience managing digital acquisition programs like paid search, social, programmatic, affiliates, or influencers, plus a strong understanding of user funnels, attribution, and experimentation.

What is the company culture like at Kalshi?

Kalshi hires really talented people, works really hard, and enjoys the climb, emphasizing a simple culture for ambitious and exceptional individuals building a new category.

Is this a remote position or does it require office work?

This information is not specified in the job description.

What is the salary or compensation for this role?

This information is not specified in the job description.

Kalshi

Regulated exchange for event contracts trading

About Kalshi

Kalshi operates as a regulated exchange where traders can speculate on the outcomes of various events through a unique product called 'event contracts.' These contracts allow investors to bet on whether specific future events will happen, such as changes in Covid-19 statistics or legislative decisions in Congress. The platform expands the traditional futures market by addressing new economic risks, making it accessible to both individual investors and institutional traders who want to hedge or speculate on significant events. Kalshi earns revenue by charging transaction fees on trades made on its platform. What sets Kalshi apart from its competitors is its regulatory approval from the Commodity Futures Trading Commission (CFTC), which allows it to offer this new asset class in a compliant manner.

New York City, New YorkHeadquarters

2019Year Founded

$29.3MTotal Funding

DEBTCompany Stage

Fintech, Financial ServicesIndustries

201-500Employees

Benefits

Company Equity

Risks

Emerging competitors like Polymarket could draw users away from Kalshi.

Legal challenges may arise over event contracts being seen as gambling.

Volatility in political events could lead to financial losses for Kalshi's users.

Differentiation

Kalshi is the first US federally regulated exchange for event contracts.

Kalshi offers unique exposure to specific events, unlike traditional stocks or bonds.

Kalshi's platform is backed by prominent investors like Sequoia and Charles Schwab.

Upsides

Growing interest in event-driven trading boosts Kalshi's market potential.

Advancements in AI enhance prediction accuracy on Kalshi's platform.

Increased regulatory clarity encourages more financial institutions to use Kalshi.

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