Growth Manager - Lifecycle & Marketing Ops at Perplexity AI

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Artificial Intelligence, TechnologyIndustries

Requirements

10+ years of experience working at a fast-paced consumer technology company
Experience shipping a lot of features, including making mistakes and knowing how to make a splash
Incredible taste in positioning and making novel technology accessible to the masses
Owner mentality — move fast, willing to get hands dirty, motivated by aggressive timelines, thrive in 0-to-1 environment
Natural creative who can generate ideas and execute with precision and urgency
Ability to influence product strategy via thorough understanding of the customer and competitive environment

Responsibilities

Productize feature launch process to clearly and effectively reach audience and drive adoption
Collaborate closely with content, brand, communications, and community teams to create the defining category of knowledge discovery
Obsess over every user communication, key positioning statement, and marketing copy to make Perplexity accessible to non-technical audiences and new-to-AI
Own all external user touch points via email, implementing lifecycle marketing practices and simplifying the complex
Lead vertical campaigns to bring specific use cases to life — from cooking to coding

Skills

Lifecycle Marketing

Email Marketing

Product Marketing

Copywriting

Campaign Management

Product Positioning

Growth Marketing

Feature Launch

Content Collaboration

User Communications

Perplexity AI

Advanced answer engine providing reliable information

About Perplexity AI

Perplexity AI provides an advanced answer engine that delivers accurate and reliable responses to user queries. The platform uses current sources to ensure the information is both precise and relevant. It caters to a wide audience, including individuals looking for quick answers and businesses needing detailed information. Unlike many competitors, Perplexity AI emphasizes high-quality, source-backed answers, making it a valuable resource for users seeking trustworthy data. The company's goal is to meet the increasing demand for immediate access to reliable information, generating revenue through subscription fees, advertising, and partnerships.

San Francisco, CaliforniaHeadquarters

2022Year Founded

$890MTotal Funding

LATE_VCCompany Stage

Data & Analytics, Consumer SoftwareIndustries

201-500Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

Company Equity

Risks

Pending copyright infringement class action poses legal and financial challenges.

Competition from Google's AI Mode could impact user retention and market share.

Otterly.AI's brand visibility tool may pressure Perplexity to maintain high performance.

Differentiation

Perplexity AI integrates large language models with search engines for precise responses.

The platform offers an open-source environment, enhancing public access to AI tools.

Perplexity's strategic acquisition of Carbon boosts its data connectivity capabilities.

Upsides

Partnership with Tripadvisor enhances travel planning with personalized recommendations.

$500M funding round increases valuation to $9 billion, supporting growth and innovation.

Integration with FactSet attracts financial clients with enhanced data accessibility.

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