Global Product Manager at Abbott

Santa Clara, California, United States

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Healthcare, Medical DevicesIndustries

Requirements

Experience managing product portfolios in the medical device industry, particularly in vascular or coronary products like Drug-Eluting Stents and Orbital Atherectomy Systems
Ability to develop and execute global downstream marketing strategies, promotional campaigns, communication plans, and product messaging
Proficiency in coordinating with Advertising & Promotion, Clinical Affairs, Marketing Communications, and cross-functional teams for compliant, evidence-based claims and multi-channel marketing programs
Expertise in product lifecycle management, including performance analysis, improvements, launches, and sunsetting
Strong collaboration skills with regional marketing teams, field sales, Commercial Excellence, and key opinion leaders (KOLs)
Capability to support sales enablement, training, customer-facing assets, conference deliverables, market share assessment, and customer insights gathering through field visits and interactions

Responsibilities

Own and execute global downstream marketing strategies for DES and orbital atherectomy products
Develop and implement promotional campaigns, communication plans, and product messaging to differentiate Abbott technologies
Coordinate with Advertising & Promotion and Clinical Affairs for compliant claims and robust messaging
Collaborate with Marketing Communications on messaging, branding, and external communications
Plan and execute multi-channel marketing programs and campaigns on digital platforms
Lead product lifecycle initiatives, analyze performance, manage improvements, and shepherd products from launch to sunsetting
Partner cross-functionally to execute LCM plans and develop business cases for strategic decisions
Collaborate with regional marketing teams for global alignment on strategies and tools
Support field sales with enablement tools, training content, customer-facing assets, and conference deliverables
Coordinate with Commercial Excellence to assess market share and adjust tactics
Participate in regional meetings, tradeshows, field visits, and KOL engagement to drive adoption and gather insights

Skills

Product Management

Portfolio Management

Global Marketing

Market Analysis

Competitive Intelligence

Medical Devices

Vascular Devices

Drug-Eluting Stents

Orbital Atherectomy

Coronary Interventions

Abbott

Healthcare solutions in diagnostics and devices

About Abbott

Abbott Laboratories focuses on improving health through various medical technologies and health solutions. The company operates in areas such as cardiovascular health, diabetes management, diagnostic testing, nutrition, and neuromodulation for chronic pain and movement disorders. Abbott's products include advanced medical devices and diagnostic tests that help healthcare professionals and patients manage health conditions effectively. For example, their cardiovascular technologies assist in heart health management, while diabetes care products enable accurate glucose monitoring without painful fingersticks. Unlike many competitors, Abbott emphasizes accessibility and affordability in its offerings, aiming to make life-changing technologies available to a broader audience. The company's goal is to positively impact global health and well-being, supported by a commitment to sustainability and a 2030 Sustainability Plan.

Lake Bluff, IllinoisHeadquarters

1888Year Founded

IPOCompany Stage

HealthcareIndustries

10,001+Employees