Field Marketing Manager at Clio

Dublin, County Dublin, Ireland

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Legal Technology, SaaSIndustries

Requirements

Proactive marketer passionate about connecting with customers and prospects in meaningful ways (online, in person, or through creative digital experiences)
Hands-on experience running field marketing programs, webinars, and virtual events
Understanding of how each touchpoint contributes to the broader customer journey (from awareness to advocacy)
Collaborative, organized, and comfortable working cross-functionally with Sales, Customer Success, and Marketing teams
Creative, resourceful, and able to thrive in a fast-paced environment
Ability to test ideas, learn quickly, and continuously improve
Excited to help expand Clio's reach in the UK/I region

Responsibilities

Develop and execute event and field marketing strategies to enhance local brand awareness and establish Clio as a market leader in the UK/I region
Implement in-person, regional, and national targeted campaigns and events to generate high-quality leads for the sales pipeline and revenue growth
Gather and analyze partnership opportunities, assess investments, and implement marketing efforts to capitalize on these relationships
Support the creation and execution of a regional field and customer marketing strategy driving awareness, engagement, and growth across the UK/I
Identify and implement new opportunities to connect with customers and prospects through integrated online and offline programs
Contribute to annual and quarterly marketing planning, defining priorities, campaign themes, and success metrics aligned to business goals
Plan, coordinate, and manage multi-channel marketing campaigns combining field events, webinars, and digital engagement to generate demand and pipeline growth
Collaborate with cross-functional teams (Sales, Customer Success, Product Marketing) to ensure consistent messaging and flawless execution
Manage campaign calendars, budgets (implied from context)

Skills

Field Marketing

Webinars

Virtual Events

Demand Generation

SaaS Marketing

Async Communication

Slack

Program Execution

Customer Engagement

Event Management

Clio

Legal practice management software provider

About Clio

Clio provides legal practice management software that helps law firms operate more efficiently. Its two main products, Clio Grow and Clio Manage, serve different purposes: Clio Grow enhances the client intake process and engagement, while Clio Manage allows firms to organize tasks, manage cases, handle documents, and process payments in one platform. Clio caters to a diverse clientele, from solo practitioners to large firms, and operates on a subscription model, charging users monthly or annually for access to its software. The goal of Clio is to improve the efficiency of legal practices and reduce administrative burdens, ultimately supporting their growth.

Burnaby, CanadaHeadquarters

2008Year Founded

$1,279.9MTotal Funding

SERIES_FCompany Stage

LegalIndustries

1,001-5,000Employees

Benefits

Company equity

401k

Parental leave options and stipend

Flexible paid time off

Stipend to support WFH

Various wellness benefitsand programs

Risks

Emerging AI-driven legal tech startups could challenge Clio's market share.

Staying private may limit Clio's access to public market capital.

Significant investment in AI and expansion may strain Clio's resources.

Differentiation

Clio offers a comprehensive suite for law firm management, including client intake and payments.

Clio's products, Clio Grow and Clio Manage, streamline operations for legal professionals.

Clio's cloud-based platform supports solo practitioners and large law firms alike.

Upsides

Clio raised $900M in 2024, marking the largest Canadian software funding round.

Clio plans to enhance AI capabilities and expand into international markets.

Clio's subscription model generates $200M in annual recurring revenue.

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