Director - Product Marketing at StepStone Group

Denver, Colorado, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Recruitment Technology, Digital Recruitment, Advertising TechnologyIndustries

Requirements

Candidates should possess a Bachelor's degree and demonstrate at least 8 years of experience in product marketing, with a focus on B2B technology, and a strong understanding of the recruitment advertising industry. Proven ability to create messaging and collateral that effectively resonates with target audiences is required, along with experience in developing sales materials that drive engagement and are consistently adopted by sales teams.

Responsibilities

The Director - Product Marketing will lead strategic partnerships with Product, Strategy, and Sales to articulate go-to-market messaging, drive product launches, and develop content that engages prospective buyers and supports customer growth. This role involves translating messaging into high-quality sales collateral, overseeing the creation of case studies and testimonials, leading the development of buyer personas and competitor matrices, mentoring marketing team members, managing collateral asset lifecycle, driving collaboration with internal stakeholders, and assessing the effectiveness of product marketing programs.

Skills

Product Marketing

Go-to-Market Strategy

Messaging

Sales Collateral Development

Content Development

Cross-functional Leadership

Product Launches

Market Positioning

Value Proposition

Storytelling

Sales Enablement

StepStone Group

Global private markets investment firm

About StepStone Group

StepStone Group manages a large amount of private capital, totaling over $91 billion, with around $24 billion in assets under management. The firm specializes in private markets, focusing on various investment strategies including private equity, infrastructure, real assets, real estate, and private debt. StepStone creates tailored investment portfolios for sophisticated investors by using a disciplined research approach that combines primary investments, secondary market purchases, and co-investments. This comprehensive strategy sets StepStone apart from competitors, as it emphasizes customization and thorough research to meet the specific needs of its clients. The goal of StepStone is to provide effective investment solutions that maximize returns for its clients.

New York City, New YorkHeadquarters

2007Year Founded

$8,091.2MTotal Funding

IPOCompany Stage

Venture Capital, Financial Services, Real EstateIndustries

501-1,000Employees

Benefits

Health Insurance

401(k) Retirement Plan

Mental Health Support

Paid Vacation

Wellness Program

Risks

AI-powered investment platforms may challenge StepStone's traditional strategies.

StepStone's cybersecurity involvement may increase exposure to cyber threats.

Shift towards AI-native platforms requires StepStone to adapt investment strategies.

Differentiation

StepStone Group offers customized exposure to private real estate investments.

The firm manages over US$91 billion in private capital allocations globally.

StepStone integrates primaries, secondaries, and co-investments in its portfolio strategies.

Upsides

Growing interest in AI solutions can enhance StepStone's investment strategies.

AI-driven risk management trends offer new opportunities for StepStone's portfolio.

Expansion in cybersecurity intelligence can improve StepStone's security measures.

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