Director of Sales - Meijer/Hyvee

Grand Rapids, Michigan, United States

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Beverages, Consumer GoodsIndustries

Requirements

The Director of Sales must have experience leading cross-functional teams and managing direct reports. This role requires strong negotiation skills and the ability to develop and execute annual business plans. Candidates should possess expertise in resolving complex customer issues and a deep understanding of sales data and insights for storytelling. A minimum of 51% travel is expected, with relocation assistance provided.

Responsibilities

The Director of Sales will lead the customer relationship with Meijer and Hy-Vee, including their fuel center businesses, and drive the execution of annual plans to achieve key business and financial metrics. They will negotiate partnership agreements, develop selling stories with cross-functional teams, and oversee account updates and performance reporting. This role involves participating in system routines, collaborating with Coca-Cola sales teams and bottlers, and providing customer input for marketing, commercial, and innovation plans.

Skills

Sales Leadership

Customer Relationship Management

Annual Planning

Negotiation

Business Development

Financial Metrics

Team Management

Strategic Planning

The Coca-Cola Company

Global leader in non-alcoholic beverages

About The Coca-Cola Company

The Coca-Cola Company is a major player in the beverage industry, offering a variety of non-alcoholic drinks such as soft drinks, water, sports drinks, juices, and plant-based beverages. Its products are manufactured and distributed through a network of bottling partners who handle the production, packaging, and delivery of these beverages to consumers and businesses around the world. This extensive distribution system ensures that Coca-Cola products are widely available. Unlike many competitors, Coca-Cola benefits from strong brand recognition and a diverse portfolio of popular drinks, which helps it adapt to changing consumer tastes. The company's goal is to refresh the world and positively impact communities while maintaining a commitment to sustainability.

Atlanta, GeorgiaHeadquarters

1892Year Founded

IPOCompany Stage

Consumer GoodsIndustries

10,001+Employees

Risks

Acquisition of Billson’s Beverages may affect Coca-Cola's non-alcoholic brand image.

Economic pressures may reduce consumer spending on premium Coca-Cola products.

AI-driven campaigns could expose Coca-Cola to data privacy concerns and scrutiny.

Differentiation

Coca-Cola's vast distribution network ensures global product availability and market penetration.

Strong brand equity and marketing efforts drive consumer loyalty and market presence.

Commitment to sustainability initiatives enhances brand reputation and competitive edge.

Upsides

Growing demand for health-conscious beverages boosts Coca-Cola's low-sugar and functional drink offerings.

Direct-to-consumer sales channels enhance Coca-Cola's e-commerce presence and consumer engagement.

Popularity of plant-based diets allows Coca-Cola to expand its plant-based beverage line.

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