Director Innovation & Technology (all genders) - Retail & CPG Vertical

Berlin, Berlin, Germany

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, CPG, FMCG, Advertising, Marketing, BiotechnologyIndustries

Requirements

Candidates must have a background in digital brand communication, campaigns, and content creation across various digital platforms, with 6-8+ years of experience in creative direction, brand storytelling, or digital campaign leadership. Fluency in German is required, and a very good level of English is appreciated. A strong portfolio showcasing innovative brand presence through digital means, expertise with technologies like GenAI and immersive tools, and clear strategic thinking are essential. The ideal candidate is a natural mentor and collaborator with positivity, ambition, and empathy.

Responsibilities

The Director of Innovation & Technology will lead digital-first creativity by driving holistic brand communications across digital platforms, utilizing emerging technologies like GenAI and immersive design as creative catalysts. They will inspire and guide creative teams, stay ahead of digital trends, and lead creative production for various content formats. Additionally, the role involves presenting and partnering with clients and internal teams, contributing to new business pitches, and showcasing innovation with fresh ideas.

Skills

Digital Marketing

Brand Strategy

Customer Experience

Digital Products

Data Analysis

Media Planning

Creative Direction

GenAI

Immersive Design

Interactive Storytelling

Team Leadership

Art Direction

Copywriting

Motion Design

Digital Trends

Content Creation

Video Production

Social Media

Wongdoody

Creative agency for brand strategy and design

About Wongdoody

WongDoody is a creative agency that focuses on design, innovation, and strategy within the marketing and advertising industry. The agency operates 22 studios around the world and offers a variety of services, including brand strategy, product design, and market insights. Their approach involves gathering feedback from specific audiences to understand their behaviors and motivations, which helps in creating tailored strategies that are grounded in real-world evidence. WongDoody differentiates itself from competitors by emphasizing a client-centric model, where they work on both project-based and long-term engagements, ensuring that their services are customized to meet the unique needs of each client. Additionally, the agency is committed to promoting female leadership and fostering an inclusive work environment. The goal of WongDoody is to help businesses strengthen their brand relationships and improve their market presence through impactful and measurable creative solutions.

Seattle, WashingtonHeadquarters

1993Year Founded

ACQUISITIONCompany Stage

Data & Analytics, Consulting, DesignIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Holidays

Flexible Work Hours

Hybrid Work Options

Risks

Competition from AI-driven solutions like Infosys Aster™ may challenge WongDoody's market position.

Strategic shifts from new leadership could disrupt existing client relationships.

Modern ad recreations may not resonate with all audiences, risking mixed reception.

Differentiation

WongDoody combines creativity with technology for innovative marketing solutions.

The agency emphasizes female leadership and an inclusive work environment.

WongDoody offers customized services based on real-world audience insights.

Upsides

Growing demand for AI-driven marketing solutions enhances WongDoody's service offerings.

Immersive technologies like AR/VR/XR are increasingly important in marketing strategies.

New leadership roles strengthen WongDoody's regional growth and market presence.

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