Constant Contact

Director, Global Public Relations

Waltham, Massachusetts, United States

Not SpecifiedCompensation
Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Software, Marketing, Small Business ServicesIndustries

Requirements

Candidates should possess a visionary and creative approach to external communications and a proven track record of architecting and executing bold communications visions that position companies at the forefront of their industries. Experience in shaping brand narratives, establishing executives as definitive voices, and orchestrating global communications strategies to fuel business growth and industry leadership is essential. A strong understanding of the small business landscape and digital marketing is also required.

Responsibilities

The Director of Global Public Relations will architect brand dominance through earned media by pioneering innovative PR strategies, cultivating powerful media ecosystems with tier-1 journalists and industry tastemakers, and generating earned media coverage that drives measurable business impact. They will build iconic thought leadership by collaborating with internal communications to create a unified executive presence and transforming leaders into sought-after voices. Additionally, they will drive data-powered storytelling by partnering with market insights teams to transform proprietary research into compelling narratives and orchestrating multi-channel campaigns. Finally, they will lead global communications excellence by spearheading strategy across international markets, building and guiding regional teams and agency partnerships, and creating scalable global frameworks.

Skills

Public Relations
Communications Strategy
Earned Media
Brand Positioning
Executive Communications
Global Communications
Media Relations
Content Strategy
Crisis Communications
Digital Marketing

Constant Contact

Digital marketing solutions for small businesses

About Constant Contact

Constant Contact offers digital marketing solutions for small businesses and nonprofits, focusing on email and social media marketing. Their user-friendly tools help clients create effective marketing campaigns to engage their target audiences and drive sales or donations. Operating on a subscription-based model, Constant Contact provides various pricing tiers to accommodate different business sizes, making their services accessible to all. The company aims to simplify marketing for organizations that may lack the resources or expertise to manage complex campaigns.

Waltham, MassachusettsHeadquarters
1995Year Founded
$420.8MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Consumer Software, Social ImpactIndustries
1,001-5,000Employees

Benefits

Health Insurance
Paid Vacation
Hybrid Work Options
Professional Development Budget
Paid Sick Leave
Paid Holidays

Risks

Increased competition from AI-driven platforms like ActiveCampaign and Mailchimp.
Potential strategic shifts due to the sale of Siris Capital's ownership stake.
Data privacy challenges from integrations with platforms like Square.

Differentiation

Constant Contact offers AI-powered tools like Campaign Builder and BrandKit.
The company integrates with over 300 apps, including Square and HostGator.
Constant Contact provides a subscription-based model with various pricing tiers.

Upsides

Constant Contact is recognized as a market leader in email marketing.
The partnership with Square enhances marketing and transaction capabilities.
Expansion in APAC positions the company for growth in Asia-Pacific.

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