Public Relations Manager
BlockstreamFull Time
Senior (5 to 8 years)
Candidates should have over 5 years of public relations experience, ideally within healthcare, MedTech, or digital health. They must possess excellent writing, idea packaging, and media storytelling skills, with hands-on experience in successful media pitching and packaging. Familiarity with regulated environments and working with Legal/Regulatory teams is also required.
The Public Relations Manager will identify and package stories based on company milestones, clinical data, media trends, and audience needs, shaping them for consumer, corporate, business, and trade audiences through earned media and social channels. This role involves managing and growing the patient storytelling program, supporting earned media strategy and pitching in collaboration with external agencies, and amplifying media coverage across stakeholder channels. Responsibilities also include translating complex scientific data into engaging narratives, contributing to corporate social storytelling, ensuring content alignment and approval through various departments, and tracking PR outcomes for strategic impact.
Advanced cardiac monitoring solutions provider
iRhythm Technologies focuses on cardiac monitoring solutions, with its main product being the Zio Patch, a wearable device that tracks heart rhythms for up to 14 days. This extended monitoring helps healthcare providers detect irregular heart rhythms that shorter monitoring might miss, making it especially useful for patients at risk. The company serves both patients and healthcare providers, generating revenue by selling the Zio Patch and offering data analysis services to interpret the collected heart data. iRhythm aims to improve patient outcomes and streamline healthcare workflows in the cardiac health sector.