Digital Media Consultant at Fyllo

Utrecht, Utrecht, Netherlands

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€39,000 – €60,000Compensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Advertising, Digital MediaIndustries

Requirements

Minimaal 3 jaar ervaring met programmatic advertising in een agency, adverteerder of vergelijkbare omgeving
Ervaring met DSP’s zoals DV360, The Trade Desk, Amazon DSP of vergelijkbare platforms
Affiniteit met kanalen zoals DOOH en Connected TV (een dik pluspunt)
Goed analytisch vermogen: kunt data omzetten in heldere inzichten en adviezen
Weet hoe je klanten strategisch kunt meenemen in programmatic mogelijkheden en innovatie

Responsibilities

Het opzetten en optimaliseren van programmatic advertising campagnes voor maximaal rendement
Strategisch adviseren van klanten over programmatic mogelijkheden en innovaties
Analyseren van campagnedata en vertalen naar concrete verbeteringen
Samenwerken met experts uit andere disciplines voor geïntegreerde strategieën
Actief bijdragen aan kennisdeling en het begeleiden van junior collega's

Skills

Programmatic Advertising

DV360

The Trade Desk

Amazon DSP

Campaign Optimization

Data Analysis

Display Advertising

Video Advertising

Targeting

DSP

Fyllo

Marketing technology for regulated industries

About Fyllo

Fyllo provides marketing technology solutions specifically designed for highly regulated industries like cannabis and CBD. The platform helps brands in these sectors navigate complex compliance requirements while enhancing their marketing performance. Fyllo's tools allow clients to create targeted audience segments, personalize their messaging, and optimize their advertising across multiple channels without sacrificing compliance. Unlike many competitors, Fyllo combines its extensive database with compliance expertise, offering a data marketplace where advertisers can access valuable audience insights. The company's goal is to empower brands to effectively reach their target audiences and drive growth while adhering to regulatory standards.

Chicago, IllinoisHeadquarters

2019Year Founded

$93.4MTotal Funding

SERIES_CCompany Stage

Data & Analytics, Consumer SoftwareIndustries

51-200Employees

Benefits

Unlimited PTO

Monthly mobile stipend

Home office stipend

401K matching

Hybrid work schedule

Blue Cross Blue Shield medical coverage

Dental & vision insurance

Parental leave

Pre-tax commuter programs

Learning & development programs

Risks

Transition to privacy-compliant segments may face execution and adoption challenges.

Cannabis spending volatility could impact Fyllo's revenue projections.

Expansion in Asia-Pacific may encounter diverse regulatory compliance challenges.

Differentiation

Fyllo specializes in compliance solutions for highly regulated industries like cannabis and CBD.

The company offers a unique data marketplace for audience segments to advertisers.

Fyllo's Hypertail PMP uses natural language processing for precise contextual targeting.

Upsides

Fyllo's transition to privacy-compliant contextual segments aligns with post-cookie advertising trends.

Expansion into Asia-Pacific markets indicates growing demand for compliance-driven solutions.

Partnerships like with MadHive enhance Fyllo's geo-targeting capabilities and value proposition.

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