Deputy Manager, Domestic Marketing at Universal Music Group

Jakarta, Jakarta, Indonesia

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Not SpecifiedCompensation

Junior (1 to 2 years)Experience Level

Full TimeJob Type

UnknownVisa

Music, EntertainmentIndustries

Requirements

Degree in Marketing, Business Administration, Mass Communication, Music Business, or equivalent
Preferably up to 2 years of marketing experience
Good analytical skills and problem-solving abilities
Team player with entrepreneurial spirit
Strong verbal and written English communication skills
Ability to work in a dynamic, fast-paced team environment while meeting critical deadlines
Proficiency with Microsoft Office, including Excel and PowerPoint
Ability to quickly learn and work with new systems and software
Strong drive to learn new things
Good attitude and integrity
Innovative and creative
Passionate about music

Responsibilities

Develop and manage campaign assets, presentation decks, timelines, and deliverables
Assist Marketing Manager in creating marketing plans for Domestic Artists releases/campaigns
Manage and communicate campaign status to cross-functional teams
Manage P&L per artist/project and ensure budget effectiveness
Manage promotions for artists in digital and non-digital media, including online and on-ground activities
Deal with media/agencies for marketing strategies
Ensure all marketing plans are executed and documented
Analyse market trends to provide insights for better marketing decisions
Evaluate projects/campaigns
Responsible for marketing plans/concepts, working with departments (e.g., Artist and Repertoire, Artist Management, Finance, Sales)
Develop marketing strategies and plans
Observe/research music industry trends and apply to marketing strategies for successful promotion, execution, analysis, and evaluation

Skills

Marketing Strategy

Campaign Management

P&L Management

Digital Promotions

Media Relations

Market Trend Analysis

Budget Execution

Cross-functional Communication

Project Evaluation

Analytical Skills

Universal Music Group

Global music recording, publishing, and distribution

About Universal Music Group

Universal Music Group (UMG) operates as a major player in the global music industry, engaging in recording, publishing, and distribution across over 60 countries. The company works with a wide range of clients, from famous artists like Elton John and Taylor Swift to new and independent musicians. UMG's operations include selling physical and digital music, streaming services, licensing music for various media, and organizing live performances. The company signs artists to contracts, produces their music, and manages their publishing rights, while also offering marketing and promotional services to help artists expand their reach. UMG generates revenue through multiple channels, including music sales, streaming subscriptions, licensing fees, live performances, and merchandise. This diverse approach allows UMG to maintain its leadership position in the music market by providing comprehensive support to artists and capitalizing on various revenue opportunities.

Santa Monica, CaliforniaHeadquarters

1934Year Founded

$3,890.9MTotal Funding

IPOCompany Stage

Consumer Goods, EntertainmentIndustries

10,001+Employees

Benefits

Competitive Salary

401k

Flexible PTO

Medical, dental, visiion insurance

Student Loan Repayment Assistance & Tuition Reimbursement

Well-Being Allowance

Risks

Legal battle with Drake over 'pay-for-play' could harm UMG's reputation.

Downtown Music acquisition may face regulatory scrutiny, delaying expansion plans.

AI partnership with Amazon may not fully address evolving AI content challenges.

Differentiation

UMG leads the music industry with a diverse global presence in 60+ countries.

UMG's artist-centric streaming model enhances engagement and revenue for musicians.

UMG's strategic partnerships, like with Amazon, bolster innovation and content protection.

Upsides

UMG's acquisition of Downtown Music boosts its independent music sector presence.

Partnership with KLAY Vision positions UMG as a leader in AI-driven music innovation.

Collaboration with WPP enhances UMG's marketing capabilities and global reach.

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