Demand Generation Marketer at Abridge

New York, New York, United States

Abridge Logo
$135,000 – $145,000Compensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Healthcare, HealthtechIndustries

Requirements

  • 4-6 years of experience in demand generation, campaign marketing, or growth marketing, ideally within B2B SaaS or enterprise technology
  • Proven ability to plan, execute, and measure multi-channel campaigns that drive pipeline and revenue impact
  • Strong project management and ownership skills — able to manage complex, multi-channel programs from kickoff to results, ensuring alignment, accountability, and flawless execution
  • Deep familiarity with enterprise sales cycles, buying committees, and the content/messaging needed to influence them
  • Experience partnering with sales and marketing operations to align campaign strategies with business goals
  • Analytical mindset with experience using tools like Salesforce, HubSpot, Marketo, or similar to measure campaign success
  • Experience using AI as a force-multiplier for demand generation efforts—speeding research, insights, and content iteration—while preserving brand voice and accuracy
  • Excellent written and verbal communication skills — able to craft compelling messaging

Responsibilities

  • Build and execute full-funnel demand generation campaigns across email, paid media, webinars, and events to drive engagement and pipeline growth
  • Develop campaign briefs, timelines, and project plans to ensure smooth, on-time delivery with clear ownership and accountability
  • Partner closely with sales to understand their goals, buyer personas, and pipeline needs — then translate that into scalable campaign enablement and follow-up programs
  • Collaborate with content and product marketing to develop messaging and assets that speak directly to enterprise audiences and complex buying committees
  • Manage campaign performance metrics and optimize programs based on insights, using data to inform strategy and drive continuous improvement
  • Own marketing-to-sales handoff processes and ensure campaign outputs are actionable and measurable
  • Design and launch integrated programs across webinars, email, paid channels, content syndication, and more — focused on reaching enterprise buyers and supporting sales with high-quality opportunities
  • Develop and refine account-based marketing (ABM) programs that engage priority accounts and influence buying committees across the enterprise healthcare landscape

Skills

Demand Generation
Multi-Channel Campaigns
Webinars
Email Marketing
Paid Channels
Content Syndication
Account-Based Marketing
ABM
Campaign Optimization
Sales Enablement
Pipeline Generation

Abridge

AI platform for clinical documentation automation

About Abridge

Abridge provides a platform that changes how medical conversations are documented in healthcare settings. Its main product allows healthcare providers to record patient visits, which are then transformed into organized clinical documents. This helps doctors and other healthcare professionals save time on paperwork, allowing them to concentrate more on caring for their patients. Abridge stands out from its competitors by focusing specifically on the needs of healthcare providers, payers, and pharmaceutical companies, offering a solution that improves both documentation efficiency and patient outcomes. The goal of Abridge is to enhance the quality of patient care while making the documentation process easier for healthcare professionals.

Pittsburgh, PennsylvaniaHeadquarters
2018Year Founded
$201.8MTotal Funding
SERIES_CCompany Stage
AI & Machine Learning, HealthcareIndustries
51-200Employees

Benefits

Medical insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
Equity
Flexible Spending (FSA) & Health Savings (HSA) Accounts
Learning and Development budget
401k Plan
Paid Parental Leave
Flexible working hours
Home Office Budget
Sabbatical Leave

Risks

Rapid expansion may strain Abridge's resources and affect service quality.
Integration challenges with EHR systems could disrupt workflows and data consistency.
Data privacy concerns in AI applications may lead to regulatory scrutiny.

Differentiation

Abridge transforms medical conversations into actionable clinical documentation using AI.
The platform supports over 28 languages and 50+ medical specialties.
Abridge's integration with EMR systems enhances clinician efficiency and patient care.

Upsides

Abridge's partnership with Mayo Clinic expands its reach to over 1 million patients.
The $150 million Series C funding accelerates AI technology development and integration.
Abridge's multilingual capabilities improve communication in diverse patient populations.

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