Customer Marketing Manager at Halborn

Johannesburg, Gauteng, South Africa

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Consumer Goods, Oral Health Care, FMCGIndustries

Requirements

A university degree, or equivalent
Minimum 5 years Customer management/ Category management / Trade Marketing / National Account Management
Previous Customer marketing experience
Strong Analytical and problem-solving skills
Numeracy and finance skills
Strong commercial understanding / experience
(Preferred) Previous key account management experience within an FMCG environment
(Preferred) Strong communication and interpersonal skills

Responsibilities

Develops and delivers must stock lists by Brand by Channel/Customer. Includes active mix principles and recommendations
Delivers Price strategy by Brand in partnership with Marketing and Analytics team
Develops and delivers a promotional strategy and guidelines by Brand, tailored by Channel/Customer where appropriate. Includes depth of price discount, frequency or promotion, maximum volume sold on promotion and ongoing optimization guidance
Develop and deliver Brand Level Shelving Strategy to include share of shelf and shelf placement objectives
Key member of the Innovation Project Team, develops and delivers the Innovation launch plans to include distribution/range targets, shelving, pricing and promotional objectives
Delivers Customer selling stories to sales supporting the execution of the items above and innovation. Includes the triple win position (win for customer, win for shopper and Haleon) and financials to sell in
Designs and deploys all point of sales material (POSM) for in-store execution, leveraging the create provided by marketing. Continuously optimizing approach whilst managing within budget
Vendor management
Conducts the analytics needed to set and sell in the customer strategies and sales tools for flawless execution
Develops some customer-specific executions
Uses Haleon values and expectations to drive actions and decisions, role models values and expectations

Skills

Customer Marketing

Brand Strategy

Price Strategy

Promotional Strategy

Shelving Strategy

Innovation Launch

Sales Tools

Retail Channels

Distribution Planning

Analytics Partnership

Halborn

Cybersecurity for blockchain and digital assets

About Halborn

Halborn specializes in cybersecurity focused on blockchain technology and digital assets. The firm provides security audits, penetration testing, and consulting services to clients in the digital finance sector, including cryptocurrency exchanges and Decentralized Finance (DeFi) companies. Their services help ensure the security of digital assets and financial infrastructure by addressing the specific security threats associated with blockchain technology. Halborn stands out from competitors due to its deep understanding of both blockchain and traditional financial security, which allows them to offer tailored solutions. The company's goal is to protect businesses from security threats, ensuring the safe operation of digital exchanges and the integrity of smart contract infrastructure.

Miami, FloridaHeadquarters

2019Year Founded

$87.5MTotal Funding

SERIES_ACompany Stage

Cybersecurity, Financial ServicesIndustries

51-200Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Company Equity

Risks

Increased targeting of Bitcoin hot wallets poses risks to Halborn's clients.

AI-powered social media bot farms could introduce new cyber threats.

Ongoing vulnerabilities in smart contracts remain a challenge for Halborn's services.

Differentiation

Halborn specializes in blockchain and digital asset cybersecurity, setting it apart.

The company offers high-level security audits and penetration testing for DeFi clients.

Halborn's expertise in both blockchain and traditional finance security is unique.

Upsides

Growing demand for blockchain security boosts Halborn's market potential.

Partnerships with Tholos and Orion Protocol enhance Halborn's Web3 security reputation.

Tokenized real-world assets present new opportunities for Halborn's security solutions.

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