[Remote] Creative Producer at Wellth

Spain

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Not SpecifiedCompensation

Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Health & Fitness, Wellness, Mobile AppsIndustries

Requirements

Candidates must have a minimum of 3 years of experience as a Creative Producer or in a similar role. Excellence in ideation and execution across Meta, TikTok, and Google ad networks is required, along with experience in creating user-generated content, storytelling, and direct response communications. A strong background in performance marketing driven by insights and analytics, excellent project and time management skills, and strong team development skills are essential. Upper-intermediate or advanced English proficiency is also required. Experience with AI tools, Instagram Reels, YouTube Shorts, TikTok algorithms, the health and fitness vertical, subscription-based applications, and the mobile advertising market are considered a plus.

Responsibilities

The Creative Producer will provide strategic support to improve marketing creative strategy and implement it across various ad networks. They will generate fresh, user-centric creative ideas, write briefs, and analyze UA results and creative performance to enhance metrics. Responsibilities include conducting market research, competitor analysis, and applying insights to drive innovative solutions. The role involves managing full-cycle creative production from idea to implementation, motivating the team, planning workload, and collaborating with cross-functional departments to optimize processes. They will also provide feedback, share best practices, mentor teammates, and present work confidently, clarifying creative choices within a broader context.

Skills

Creative Strategy

Marketing Creative

Ad Networks

Facebook Ads

TikTok Ads

Google Ads

Creative Concept Generation

Creative Innovation

Brief Writing

User Acquisition (UA)

Creative Performance Analysis

Market Research

Competitor Analysis

Team Mentorship

Creative Production Management

Wellth

Improves patient adherence to treatment plans

About Wellth

Wellth focuses on enhancing patient adherence to treatment plans through personalized programs based on evidence and behavioral economics. The company targets individuals who have difficulty maintaining health habits, such as taking medications or following treatment protocols, particularly in the areas of behavioral health and chronic disease management. Wellth tailors each member's experience to their specific needs, using insights from behavioral economics to tackle the reasons behind non-adherence and help members develop sustainable healthy habits. The company operates on an outcome-based payment model, meaning it only receives payment when its programs demonstrate validated success. This model appeals to healthcare providers, insurers, and employers who aim to lower healthcare costs by improving patient outcomes. Wellth's goal is to foster long-term relationships with its members while driving behaviors that positively impact healthcare costs and outcomes.

Culver City, CaliforniaHeadquarters

2014Year Founded

$36.5MTotal Funding

SERIES_BCompany Stage

HealthcareIndustries

51-200Employees

Benefits

Flexible Work Hours

Unlimited Paid Time Off

Parental Leave

Health Insurance

Dental Insurance

Vision Insurance

Health Savings Account/Flexible Spending Account

Performance Bonus

Risks

Increased competition from platforms like Omada Health and Livongo.

Regulatory scrutiny on AI and patient data may increase compliance costs.

Dependence on outcome-based models poses financial risks if outcomes aren't achieved.

Differentiation

Wellth uses behavioral economics to improve adherence in chronic disease populations.

The company offers a personalized mobile platform for patient engagement and habit formation.

Wellth's outcome-based payment model ensures payment only for successful program outcomes.

Upsides

Growing demand for digital health solutions supports Wellth's personalized programs.

AI integration enhances patient engagement, aligning with Wellth's recent feature launch.

Partnerships with Medicaid plans expand Wellth's reach in chronic condition management.

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