Motley Fool

Content Strategist, Money Management (Contract)

United States

Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
Financial Services, Marketing, MediaIndustries

Requirements

Candidates must be highly motivated, innovative, and versatile with a proven ability to drive content strategy from conception through execution. A strong understanding of data analysis and SEO best practices is essential, along with excellent writing and copywriting skills. Experience using a CMS, particularly Hubspot, is required, and expertise in the managed investment and ETF spaces is preferred.

Responsibilities

The Content Strategist will coordinate the editorial process, including topic development, content creation (personally or through freelancers), and KPI tracking for websites, organic search, email newsletters, and social media. Responsibilities include creating content strategies and editorial schedules, managing publication in Hubspot with SEO optimization, identifying and optimizing for relevant SEO terms, analyzing content performance using Google Analytics and Hubspot CRM, and collaborating with the CMO and marketing team to develop and distribute engaging content across various formats.

Skills

Content Strategy
Editorial Process
Topic Development
Content Creation
KPI Tracking
Reporting
Organic Search Strategy
Email Marketing
Social Media Marketing
Data Analysis
Copywriting
Retirement Planning
Financial Planning
Investment Management
Portfolio Construction
Asset Allocation
ETFs
SMAs

Motley Fool

Provides investment advice and financial education

About Motley Fool

The Motley Fool offers financial services focused on helping individual investors make informed decisions about their money. It provides premium subscription services like Stock Advisor and Rule Breakers, which deliver stock recommendations and investment advice to assist clients in building and managing their investment portfolios. The company generates revenue through subscription fees, website advertising, and affiliate partnerships. Unlike many competitors, The Motley Fool emphasizes a long-term investment philosophy and prioritizes financial education, catering to both novice and experienced investors. Its goal is to enhance financial literacy and empower individuals to achieve smarter, happier, and wealthier lives.

Alexandria, VirginiaHeadquarters
1993Year Founded
$54.2MTotal Funding
LATE_VCCompany Stage
Fintech, Financial ServicesIndustries
501-1,000Employees

Risks

Teads acquisition may lead to integration challenges and cultural clashes.
Cannabis facility investment involves regulatory risks and market volatility.
$5 million Bitcoin investment exposes the company to cryptocurrency market volatility.

Differentiation

The Motley Fool offers a unique blend of financial education and investment advice.
It provides premium subscription services like Stock Advisor and Rule Breakers.
The company champions shareholder values and advocates for individual investors.

Upsides

Increased interest in financial literacy boosts demand for The Motley Fool's services.
The rise of retail investors expands the audience for subscription services.
AI integration allows for personalized investment advice and improved user experience.

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