Retool

Content Marketing Manager

New York, New York, United States

Not SpecifiedCompensation
Entry Level & New GradExperience Level
Full TimeJob Type
UnknownVisa
Software Development, Developer Tools, AI & Machine Learning, Content MarketingIndustries

Position Overview

  • Location Type: Remote
  • Job Type: Full-time
  • Salary: Not specified

Retool is building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools. We’re on a mission to bring good software to everyone, empowering companies to build operational software more efficiently. We serve a diverse customer base, from startups to Fortune 500 companies.

Why We’re Looking for You

As a Content Marketing Manager at Retool, you'll craft compelling narratives that spark developer imaginations, solve real business problems, and drive our exponential growth. You’ll be a key player at the heart of our customer journey, ensuring our content finds and resonates with developers. We’re looking for someone who thrives in fast-paced environments, is obsessed with metrics that move up and to the right, and wants to help build one of the most transformative developer products on the planet. A genuine passion for AI as a force multiplier for content creation and distribution is essential – someone who geeks out about AI trends and is excited to experiment with cutting-edge approaches.

Responsibilities

  • Ideate, write, and advise on content that speaks to our technical audience while making complex concepts accessible and exciting.
  • Own critical parts of our content calendar and orchestrate production across cross-functional teams including Product Marketing, Developer Marketing, and Brand Design.
  • Edit and refine copy with meticulous attention to detail.
  • Partner with SEO specialists to ensure our content ranks well for high-value keywords on Google and appears in LLM search.
  • Create standout thought leadership that sets our brand apart in the development space.
  • Experiment with and implement AI tools that can 10x our content production while maintaining quality.

Requirements

  • Not specified

Company Information

Retool is building a new type of development platform that combines the benefits of traditional software development with a drag-and-drop UI editor and AI, making it dramatically faster to build internal tools. We’re on a mission to bring good software to everyone, empowering companies to build operational software more efficiently. We serve a diverse customer base, from startups to Fortune 500 companies.

Skills

Content Marketing
Technical Writing
SEO
AI Tools
Content Strategy
Cross-functional Collaboration
Copy Editing
Thought Leadership
Data-Driven Decision Making

Retool

Simplifies development of internal business tools

About Retool

Retool helps businesses create internal tools quickly and easily, targeting developers and IT teams. Users can build applications by connecting to various databases and APIs using a drag-and-drop interface, which reduces the need for extensive coding. The platform manages data fetching and user interface concerns, allowing developers to focus on customization. Retool operates on a subscription model and aims to streamline operations and improve productivity for businesses.

San Francisco, CaliforniaHeadquarters
2017Year Founded
$160.6MTotal Funding
SERIES_CCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
201-500Employees

Benefits

Competitive healthcare, dental and vision benefits.
Breakfast, lunch and dinner at our San Francisco and New York offices.
$1,200 annual stipend for anything learning-related (books, conferences, classes, etc.).
$1,000 work-from-home-setup stipend.
Take the time you need to recharge!
Family planning support and paid parental leave.
Enrollment and matching up to an effective rate of 4%.
Mental health and wellness benefits

Risks

Increased competition from other low-code platforms may erode market share.
Expansion into external apps could introduce security vulnerabilities.
Dependence on third-party APIs poses risks if services change or fail.

Differentiation

Retool enables rapid internal tool development with a drag-and-drop interface.
It supports integration with various databases and APIs, enhancing flexibility.
Retool's platform is accessible to users with limited programming skills.

Upsides

Retool's expansion to external apps broadens its market reach.
Partnership with OpenAI enhances AI capabilities in business applications.
Growing demand for low-code platforms boosts Retool's market potential.

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