Perplexity AI

Consumer Marketing Lead

Remote

Not SpecifiedCompensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Artificial Intelligence, Biotechnology, Internet ServicesIndustries

Consumer Marketing Lead

Position Overview

Perplexity is an AI-powered answer engine founded in December 2022 and growing rapidly as one of the world’s leading AI platforms. Perplexity has raised over $1B in venture investment from some of the world’s most visionary and successful leaders, including Elad Gill, Daniel Gross, Jeff Bezos, Accel, IVP, NEA, Nvidia, Samsung, and many more. Our objective is to build accurate, trustworthy AI that powers decision-making for people and assistive AI wherever decisions are being made. Throughout human history, change and innovation have always been driven by curious people. Today, curious people use Perplexity to answer more than 780 million queries every month–a number that’s growing rapidly for one simple reason: everyone can be curious.

Perplexity is looking for an experienced Consumer Marketing Lead to join our innovative team revolutionizing the way people search and interact with the internet. You will be responsible for envisioning and executing a global marketing strategy—including driving the implementation of our biggest partnerships and ultimately making Perplexity a household name globally. You will work closely with product, brand, and business development teams on ensuring the success of our most strategic partnerships and growing awareness and usage of Perplexity. The ideal candidate should have experience working on global marketing, entertainment and talent partnerships. This person should be creative, business-minded, resourceful and able to work under tight deadlines.

Responsibilities

  • Develop and implement the overall consumer marketing strategy focused on building the brand and driving usage of Perplexity.
  • Ensure the successful launch and ongoing marketing activities around key global partnerships (i.e., co-marketing, sports, entertainment and talent).
  • Partner with brand and design to produce content and other creative around partnerships and other consumer activations.
  • Build and manage the measurement of consumer marketing activities and partnerships while maximizing the success of these projects based on key metrics and insights.

Qualifications

  • Extensive experience marketing consumer products and working with entertainment, talent and other co-marketing partners.
  • Demonstrated ability to drive from strategy to developing creative to execution on fast-moving projects.
  • Strong execution skills and an eye for detail.
  • Ability to thrive in a small, agile team with a strong sense of initiative and ownership.
  • Leverage creative thinking to help with partnerships go-to-market and solve problems during the implementation process.
  • Have outstanding interpersonal skills, emotional intelligence (EQ), and ability to persuade/drive alignment among differing perspectives.

Compensation & Benefits

  • Salary: Final offer amounts are determined by multiple factors, including experience and expertise.
  • Equity: In addition to the base salary, equity may be part of the total compensation package.
  • Benefits: Comprehensive health, dental, and vision insurance for you and your dependents. Includes a 401(k) plan.

Company Information

Perplexity is an AI-powered answer engine founded in December 2022. We are one of the world’s leading AI platforms, having raised over $1B in venture investment from prominent leaders and firms. Our mission is to build accurate, trustworthy AI that powers decision-making and serves as assistive AI wherever decisions are being made. We empower curious people to answer over 780 million queries monthly.

Skills

Consumer Marketing
Global Marketing Strategy
Partnership Marketing
Brand Building
User Acquisition
Content Creation
Creative Development
Business Development
Project Management
Data Analysis

Perplexity AI

Advanced answer engine providing reliable information

About Perplexity AI

Perplexity AI provides an advanced answer engine that delivers accurate and reliable responses to user queries. The platform uses current sources to ensure the information is both precise and relevant. It caters to a wide audience, including individuals looking for quick answers and businesses needing detailed information. Unlike many competitors, Perplexity AI emphasizes high-quality, source-backed answers, making it a valuable resource for users seeking trustworthy data. The company's goal is to meet the increasing demand for immediate access to reliable information, generating revenue through subscription fees, advertising, and partnerships.

San Francisco, CaliforniaHeadquarters
2022Year Founded
$890MTotal Funding
LATE_VCCompany Stage
Data & Analytics, Consumer SoftwareIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
401(k) Retirement Plan
Company Equity

Risks

Pending copyright infringement class action poses legal and financial challenges.
Competition from Google's AI Mode could impact user retention and market share.
Otterly.AI's brand visibility tool may pressure Perplexity to maintain high performance.

Differentiation

Perplexity AI integrates large language models with search engines for precise responses.
The platform offers an open-source environment, enhancing public access to AI tools.
Perplexity's strategic acquisition of Carbon boosts its data connectivity capabilities.

Upsides

Partnership with Tripadvisor enhances travel planning with personalized recommendations.
$500M funding round increases valuation to $9 billion, supporting growth and innovation.
Integration with FactSet attracts financial clients with enhanced data accessibility.

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