Director of Client Insights & Analytics
DeepIntent- Full Time
- Senior (5 to 8 years)
Candidates should have 3 to 5 years of experience in a similar role with a strong focus on analytics, data interpretation, and client-facing deliverables. Strong analytical skills, including experience in data discrepancy checks, media reporting, data visualization, and industry research are required, along with a solid understanding of programmatic advertising, KPIs, platform measurement tools, reporting features, and media best practices. Excellent communication skills are essential for explaining and guiding clients through their programmatic campaign insights.
The Client Analytics Partner will utilize platform measurement solutions, reporting features, and analytics tools to support client strategy planning and reporting, translate complex data into actionable client insights and make strategic recommendations based on these findings, lead client-facing deliverables in collaboration with Account Managers and Account Executives, support high priority client measurement meetings by delivering data-driven recommendations and insights, demonstrate leadership by sharing best practices and subject matter expertise within the team, work on cross-functional projects and collaborate with various teams, actively contributing to the development of best practices and collateral within the team, partner with clients or agency partners to author case studies and white papers based on area of expertise.
Programmatic advertising and digital marketing platform
StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.