Chef Instructor (Sur La Table) at CSC Generation

Seattle, Washington, United States

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Not SpecifiedCompensation

Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Retail, CulinaryIndustries

Requirements

Expertise in culinary education, including product knowledge, brewing techniques, knife skills, and personalized instruction
Knowledge of various brewing methods (pour-over, French Press, AeroPress, espresso, cold brew) and ability to guide customers on coffee bean selection based on flavor profiles, roast levels, and origin
Ability to deliver high-quality, hands-on classes teaching fundamental and advanced cooking techniques, including essential knife skills
Capacity to meet or exceed monthly sales goals, measured by KPIs such as individual sales volume, average transaction value, and customer conversion rates
Compliance with food safety standards, local health codes, sanitation regulations, wage and hour laws, and Sur La Table policies/SOPs
Ability to properly handle tools, ingredients, and kitchen equipment to maintain a safe, efficient work environment
Skills in inventory management to maintain accurate levels, minimize shrink, and control expenses
Physical ability to perform job duties (implied by physical requirements section)

Responsibilities

Represent Sur La Table’s brand and culture by creating memorable, educational experiences that inspire repeat visits and customer loyalty
Lead engaging and informative culinary and coffee-focused demonstrations to showcase expertise and elevate the in-store experience
Deliver high-quality, hands-on classes that teach fundamental and advanced cooking techniques, including essential knife skills
Educate customers on brewing methods and guide selection of coffee beans
Promote and sell cooking tools, coffee products, equipment, and accessories during classes and demos
Support store revenue goals by driving customer engagement and conversion through education
Consistently meet or exceed monthly sales goals
Partner with store leaders to align culinary programming with store priorities and collaborate on merchandising strategies
Ensure compliance with food safety, health codes, sanitation, and all policies/SOPs
Handle tools, ingredients, and equipment safely; maintain inventory, minimize shrink, and control expenses
Ensure store safety, cleanliness, and address maintenance needs promptly
Accurately record time worked according to company policy

Skills

Knife Skills

Pour-Over Brewing

French Press

AeroPress

Espresso

Cold Brew

Cooking Techniques

Coffee Bean Selection

Culinary Demonstrations

CSC Generation

Acquires and revitalizes struggling retail brands

About CSC Generation

CSC Generation specializes in acquiring and revitalizing struggling retail brands to make them profitable. The company identifies underperforming brands with potential and integrates them into its operating platform, which includes technology, skilled personnel, and efficient processes. This approach has allowed CSC Generation to successfully transform several well-known brands, such as DirectBuy and Sur La Table, into profitable ventures. The company generates revenue through the sales of products from its portfolio, which features over 325,000 items and attracts around 10 million monthly page views. Unlike many competitors, CSC Generation focuses on "unsexy" opportunities—brands that others might overlook but have significant turnaround potential. The goal of CSC Generation is to drive growth and profitability for the brands it acquires, ultimately enhancing the customer experience and increasing sales.

Merrillville, IndianaHeadquarters

2016Year Founded

$107.6MTotal Funding

SERIES_ECompany Stage

Consumer Software, Consumer GoodsIndustries

51-200Employees

Risks

Increased competition may lead to higher acquisition costs for CSC Generation.

Operational challenges in integrating new brands like Backcountry could affect performance.

Economic downturns could reduce consumer spending, impacting CSC's profitability.

Differentiation

CSC Generation specializes in acquiring and revitalizing struggling retail brands.

The company integrates brands into its platform to drive growth and profitability.

CSC Generation identifies 'unsexy' opportunities with significant potential for turnaround.

Upsides

CSC Generation's acquisition of Backcountry expands its consumer-centric brand portfolio.

The rise of AI-driven personalization can enhance CSC's customer engagement and conversion rates.

Direct-to-consumer models offer CSC increased profitability by cutting out intermediaries.

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