Brand Marketing Manager at Campus

New York, New York, United States

Campus Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
EdTech, Higher EducationIndustries

Requirements

  • 4–6 years of experience in brand marketing, content marketing, or social media — ideally with at least 2+ years managing people or agencies
  • Know how to turn strategy into execution — you’ve run or helped run brand and content campaigns across owned and paid channels
  • Are a strong project manager who can juggle timelines, vendors, and internal stakeholders
  • Bring great creative judgment and can review or brief creative assets with clarity and vision
  • Are organized and proactive — you’re comfortable managing documentation, tools, and cross-team collaboration
  • Have a growth mindset and are excited to take on more ownership as the team grows

Responsibilities

  • Own brand execution across channels. Translate brand strategy into content and social media plans that are consistent, creative, and effective
  • Manage and mentor. Serve as a manager on the marketing team and directly manage external agencies and creative vendors (e.g., social, video, photo)
  • Drive high-quality content. Work across teams to develop, refine, and execute messaging that supports our brand and business goals — including content about our degrees, value prop, and outcomes
  • Collaborate cross-functionally. Partner with teams across Admissions, Employer Partnerships, and Student Affairs to ensure our brand is reflected consistently in both internal and external communications
  • Improve processes. Help streamline workflows, improve creative briefing, and ensure documentation is organized and accessible (e.g., in Notion)
  • Be a brand steward. Serve as a key point of contact for our external brand consultants and help ensure brand guidance is understood and applied throughout the org

Skills

Brand Strategy
Content Marketing
Social Media Management
Team Leadership
Creative Direction
Marketing Execution

Campus

Online community college offering accessible education

About Campus

Campus is an online community college that provides high-quality education by employing professors from top universities. It offers a combination of live classes and office hours for direct interaction with instructors, along with support services like free tutoring and career assistance. What makes Campus unique is its focus on accessibility, with a simple application process that doesn't require test scores and additional resources like free laptops and Wi-Fi for students in need. The goal of Campus is to remove barriers to education and ensure that all students have the support they need to succeed.

North Highlands, CaliforniaHeadquarters
2021Year Founded
$50.6MTotal Funding
SERIES_ACompany Stage
EducationIndustries
201-500Employees

Benefits

Health Insurance
Dental Insurance
Vision Insurance
Unlimited Paid Time Off
401(k) Company Match
Company Equity

Risks

Competition from traditional universities offering online courses threatens Campus's market share.
AI-driven personalized learning platforms may surpass Campus's customization capabilities.
Economic downturns could reduce enrollment as students prioritize employment over education.

Differentiation

Campus employs professors from top universities, ensuring premium education quality.
The institution offers live classes and office hours for direct student-professor interaction.
Campus provides free laptops and Wi-Fi, removing barriers to online education access.

Upsides

Increased demand for online education boosts Campus's growth potential.
Partnerships with traditional universities can enhance Campus's credibility and reach.
Focus on mental health aligns with Campus's 24/7 wellness services, offering a competitive edge.

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