[Remote] Senior Integrated Marketing Specialist (Contract) at Wikimedia Foundation

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Not SpecifiedCompensation

N/AExperience Level

N/AJob Type

Not SpecifiedVisa

N/AIndustries

Requirements

8+ years of relevant professional experience in Marketing with extensive knowledge of Marketing Communications
Proven ability to lead complex, multi-channel Comms campaigns with minimal supervision
Expertise in paid media strategy, execution, and optimization
Strong stakeholder management and collaboration skills across cross-functional teams
Experience managing creative and production workflows, both internally and with agencies
Experience in global marketing and working with diverse international teams
Excellent organizational, analytical, and problem-solving skills
Strong judgment and ability to prioritize high-impact initiatives
Effective communicator with strategic and innovative thinking
Passion for marketing, emerging trends, and advancing Wikimedia’s mission

Responsibilities

Lead integrated marketing communication campaigns from strategy through execution and measurement
Manage general paid media planning, execution, optimizations, and reporting
Drive product marketing initiatives, including campaign planning, messaging, and cross-functional alignment
Support the Website Refresh project, leading the content strategy and development to ensure brand alignment and increase user engagement
Collaborate with Product, Brand Studio, Fundraising, External Comms, and other teams across the Wikimedia Foundation to deliver innovative marketing programs that drive global growth and engagement
Maintain brand consistency and quality across all marketing campaigns and assets
Manage external agencies (e.g. creative, media, digital) to ensure high-quality delivery and alignment with strategic goals
Enable a smooth handover and support the returning colleague’s reintegration after leave

Wikimedia Foundation

Operates Wikipedia and free knowledge projects

About Wikimedia Foundation

The Wikimedia Foundation operates Wikipedia and other free knowledge projects, aiming to create a world where everyone can freely access and share knowledge. It provides a platform for users to read, contribute, and share content, while also supporting the volunteer communities that help maintain these projects. The foundation is funded by donations from individuals and institutions, emphasizing its nonprofit status. Unlike many other organizations, it focuses on making knowledge accessible to all without charge, advocating for policies that support free knowledge initiatives. Its goal is to empower individuals to contribute to and benefit from a collective pool of knowledge.

San Francisco, CaliforniaHeadquarters

2003Year Founded

$145.9MTotal Funding

GRANTCompany Stage

Social Impact, EducationIndustries

501-1,000Employees

Benefits

Remote Work Options

Risks

Reliance on Nvidia's AI tech may affect Wikimedia's data processing autonomy.

DSA audit could reveal vulnerabilities requiring significant resources to address.

Decentralized platforms like Mastodon may divert users from Wikipedia.

Differentiation

Wikimedia Foundation operates the world's largest free online encyclopedia, Wikipedia.

It supports a diverse range of projects like Wiktionary and Wikisource.

The Foundation is a non-profit, relying on global donations for funding.

Upsides

Nvidia's NeMo Retriever tech reduced Wikipedia processing time from 30 days to 3 days.

Holistic AI's audit under the DSA enhances Wikimedia's platform safety and accountability.

Collaboration with Open Foundation West Africa combats misinformation during Ghana's elections.

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