Associate Manager, Biddable Media - Programmatic at Inspire

Atlanta, Georgia, United States

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Not SpecifiedCompensation

Junior (1 to 2 years), Mid-level (3 to 4 years)Experience Level

Full TimeJob Type

UnknownVisa

Digital Advertising, Media, MarketingIndustries

Requirements

4 Year Degree Preferred
2 – 5 years of relevant experience executing digital ad campaigns
Hands on keyboard experience within a multichannel DSP (DV360, The Trade Desk, Yahoo!, etc.)
Demonstrated experience in problem solving and managing multiple tasks
Account budget management through daily/weekly pacing, monthly and yearly goals
Ability to deliver results
Excellent project management skills (proficiency in Excel/PPT will be key)
Ability to balance multiple priorities and meet project deadlines
Excellent oral and written communication skills
Ability to lead and influence others
Personal integrity, humility, an appreciation for the power of true teamwork, and a sense of humor
Passion for the restaurant industry and desire to train in our restaurants to learn operations
A strong desire to help shape the future at Inspire Brands
Self-starter personality who can operate with minimal supervision
Strong ability to work closely with team members to solve problems, prioritize tasks, and manage time effectively
A detail-oriented approach and a desire to achieve objectives accurately
Solid quantitative and research skills, and proven data interpretation capability
Ability to learn new systems and workflows

Responsibilities

Support the general day-to-day functions as led by the Biddable Managers
Execute programmatic campaigns from start to finish; setup, implementation, optimizations, reporting
Activate relevant audiences provided by internal brand teams
Report on campaign activity and leveraging research and industry knowledge to provide actionable, data-driven insights
Ownership of ongoing campaign optimization and reporting processes, ensuring that campaigns deliver to target and are achieving the best possible results
Monitor campaigns to ensure appropriate pacing relative to budgets and targets
Update and optimize budgets and insertion orders throughout the year based on brands’ needs
Manage the reporting and financial management for Paid Search campaigns across the portfolio
Attend and actively participate in regular status meetings (both internal and external) to help prioritize deliverables, takeaways/next steps and timelines with Managers
Effectively communicate both verbally and in writing with both internal and external stakeholders
Provide general team support as needed based on internal priorities and scope of projects
Demonstrate a “big picture” understanding of brands marketing strategy and the role Paid Search plays
Partner with the media analytics team to measure impact of ongoing campaigns and overall plan
Co-lead competitive tracking and reporting on a regular basis and/or as needed
Partner with Media Strategy & Planning and Connections Planning teams to develop a learning agenda and testing roadmap based on the brands objectives, insights, and key challenges

Skills

Key technologies and capabilities for this role

Programmatic MediaDSPCampaign SetupCampaign OptimizationAudience ActivationBudget ManagementFinancial StewardshipCampaign ReportingData AnalysisPaid SearchMedia AnalyticsCompetitive Tracking

Questions & Answers

Common questions about this position

What experience level is required for this role?

The position requires 2-5 years of relevant experience executing digital ad campaigns.

What technical skills are needed for this position?

Hands-on experience with multichannel DSPs such as DV360, The Trade Desk, or Yahoo! is required, along with proficiency in Excel and PPT for project management.

Is a degree required for this job?

A 4-year degree is preferred but not strictly required.

What is the company culture like at Inspire Brands?

The culture emphasizes personal integrity, humility, true teamwork, a sense of humor, and a passion for the restaurant industry with opportunities to train in restaurants.

What makes a strong candidate for this Associate Manager role?

Strong candidates demonstrate problem-solving, multitasking, account budget management, excellent communication skills, ability to lead others, and a desire to shape the future at Inspire Brands.

Inspire

Provides renewable energy subscription services

About Inspire

Inspire provides renewable energy solutions through a flat rate subscription model. Customers can easily switch to 100% renewable energy with a low monthly price, which remains consistent without the fluctuations typical of traditional energy bills. This subscription service is designed for environmentally conscious consumers who want to support clean energy sources. Inspire stands out from competitors by offering a straightforward and predictable pricing structure, along with highly regarded customer service that emphasizes clear and personable interactions. The company's goal is to positively impact the environment by combating climate change and promoting clean air initiatives.

Santa Monica, CaliforniaHeadquarters

2014Year Founded

$8MTotal Funding

SERIES_ACompany Stage

Energy, Consumer GoodsIndustries

51-200Employees

Benefits

Comprehensive health plans

401k matching

Training & development

Flexible PTO

Wellness days

Paid parental leave

Risks

Increased competition could erode Inspire's market share.

Potential changes in government subsidies may impact Inspire's pricing model.

Rising operational costs could force Inspire to increase subscription fees.

Differentiation

Inspire offers a flat rate subscription for 100% renewable energy.

Customers can switch to Inspire's service in less than two minutes.

Inspire is known for excellent customer service and clear communication.

Upsides

Growing consumer interest in sustainable living boosts demand for Inspire's services.

Advancements in battery storage enhance Inspire's renewable energy reliability.

Government incentives for renewable energy adoption make Inspire's model more appealing.

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