Associate Director, Global Futures, CRO and Ad Ops at Airwallex

San Francisco, California, United States

Apply Now

$138,000 – $210,000Compensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Fintech, Payments, Financial ServicesIndustries

Requirements

Strong role-related expertise in marketing, particularly in AI tools, CRO, and ad operations
Strategic, analytical, and technically fluent
Founder-like energy with real impact, accelerated learning, and true ownership
Sharp thinking, motivated by mission and operating principles
Ability to move fast with good judgment, dig deep with curiosity, and make decisions from first principles, balancing speed and rigor
Humble and collaborative
Experience turning zero-to-one ideas into real products and getting stuff done end-to-end
Proficiency in using AI to work smarter and solve problems faster
Ability to tackle complex, high-visibility problems

Responsibilities

Lead the AI marketing tools strategy, centralizing evaluation, identification, and rollout of AI and automation technologies across Performance Marketing, Creative, and Analytics
Create a systematic evaluation framework for emerging AI tools (e.g., ChatGPT, Midjourney, Runway, Firefly, Mutiny, Dynamic Yield, Jasper, Descript, Synthesia, etc.) based on ROI, scalability, security, and integration readiness
Build and maintain a central repository and roadmap of approved AI tools — ensuring efficiency, compliance, and alignment across global teams
Partner with Engineering, IT, and Legal to assess integration feasibility, data governance, and vendor due diligence
Drive AI tool implementation and training — creating playbooks, workflows, and enablement materials for marketing teams
Measure adoption, performance, and impact of AI-enabled initiatives
Define and operationalize the AI strategy and technology roadmap for marketing performance
Lead Futures (AI Tools), CRO (experimentation frameworks and UX performance), and Ad Operations (infrastructure, tagging, and campaign governance) workstreams
Connect strategy to execution by embedding automation, efficiency, and intelligence into every stage of the marketing lifecycle — from creative production to lead attribution

Skills

CRO

Ad Ops

Marketing Strategy

Campaign Management

Brand Awareness

Customer Engagement

Payments

Fintech

Airwallex

Cross-border payment solutions for businesses

About Airwallex

Airwallex provides cross-border payment solutions for businesses of all sizes, including small to medium-sized enterprises and large corporations. The company offers a range of financial services such as multi-currency accounts, international money transfers, foreign exchange services, and payment gateway solutions. These services are designed to facilitate efficient and cost-effective international transactions. Airwallex uses advanced technology to ensure that these transactions are fast and secure. Unlike many competitors, Airwallex focuses on building financial infrastructure that supports the digital economy, allowing businesses to operate seamlessly across borders. The company's goal is to simplify global payments and make them accessible to businesses worldwide.

Eastern District, Hong KongHeadquarters

2015Year Founded

$877.4MTotal Funding

SERIES_ECompany Stage

FintechIndustries

1,001-5,000Employees

Benefits

Hybrid Work Options

Employee Equity Programs

Risks

Increased competition from fintech startups could erode Airwallex's market share.

Regulatory scrutiny in Asia-Pacific, especially China, may impact Airwallex's operations.

Volatility in foreign exchange rates poses a risk to Airwallex's revenue streams.

Differentiation

Airwallex offers a comprehensive suite of cross-border payment solutions for businesses.

The company integrates financial services into platforms, enhancing customer experience and efficiency.

Airwallex's global presence with ten international offices supports its expansive service offerings.

Upsides

Airwallex reported an 83% revenue increase in APAC, showcasing strong regional growth.

The partnership with Carwow enhances Airwallex's visibility and operational efficiency in the UK.

Airwallex's expansion in EMEA with new offices boosts its international market presence.

Land your dream remote job 3x faster with AI

Try Jobo Free