Associate Brand Partnership Manager at Hypebeast

Tokyo, Japan

Hypebeast Logo
Not SpecifiedCompensation
Junior (1 to 2 years)Experience Level
Full TimeJob Type
UnknownVisa
Media, Advertising, Publishing, LifestyleIndustries

Requirements

  • 2+ years of experience in media sales, a creative agency, or marketing, with a strong focus on solution-oriented selling
  • High drive to achieve and a proven track record of meeting and exceeding revenue goals
  • Excellent negotiation, presentation, and consultative selling skills, capable of strategic dialogue with clients and agencies
  • An existing network with major advertising agencies and industry contacts
  • Deep knowledge of and interest in digital media, branded content, and native advertising
  • Strategic mindset and high motivation, able to maximize revenue in a fast-paced environment
  • Excellent communication skills in Japanese (mandatory); business-level English is a plus
  • Experience and strong interest in the content categories covered by Hypebeast and Hypebae (e.g., streetwear, fashion, art, music, etc.)

Responsibilities

  • Agency Relationship Building & New Business: Build deep, robust relationships with key advertising agencies, media agencies, and client marketing executives to actively prospect and secure new partnerships
  • Achieve Sales & Propose 360° Solutions: Achieve the annual sales target for Hypebeast Japan by proposing and executing comprehensive 360° brand solutions (integrating online and offline)
  • Strategic Planning & Proposals: Create tailored proposals and creative concepts by maximizing the resources of Hypebeast and the creative studio, Hypemaker, to solve client (brand) challenges
  • Lead Proposals with Market Insight: Constantly track the latest market trends, client needs, and competitive landscape, and lead persuasive, strategic proposals
  • Project Management & Internal Collaboration: Ensure smooth project execution post-contract by closely coordinating and managing the entire project with internal editorial, marketing, and creative teams

Skills

media sales
solution-oriented selling
negotiation
presentation skills
consultative selling
strategic proposals
project management
agency relationship building
market trend analysis
digital media

Hypebeast

E-commerce platform for men's fashion and streetwear

About Hypebeast

HYPEBEAST is an online platform that specializes in men's contemporary fashion and streetwear, offering a variety of products like clothing, footwear, and accessories. It combines e-commerce with editorial content, providing articles and features on fashion, culture, and lifestyle to engage its young, urban audience. HYPEBEAST stands out by featuring limited-edition collaborations and capsule collections, while generating revenue through product sales and advertising. The company's goal is to be the leading destination for men’s fashion and streetwear, delivering both products and insightful content.

None, Hong KongHeadquarters
2005Year Founded
$857KTotal Funding
IPOCompany Stage
Consumer Software, Consumer GoodsIndustries
501-1,000Employees

Risks

Direct-to-consumer strategies by brands could reduce Hypebeast's e-commerce market share.
Fast fashion's quick turnaround times challenge Hypebeast's exclusive item sales.
Ad-blocking technology may reduce the effectiveness of Hypebeast's advertising revenue stream.

Differentiation

Hypebeast combines e-commerce with editorial content, creating a unique dual business model.
The platform offers exclusive collaborations and limited-edition collections, attracting fashion-forward consumers.
Hypebeast serves a young, urban demographic deeply engaged with contemporary culture and fashion.

Upsides

Increased interest in sustainable fashion boosts demand for eco-friendly streetwear on Hypebeast.
Virtual fashion shows create opportunities for Hypebeast to engage audiences with innovative content.
Collaborations with gaming companies expand Hypebeast's audience and market reach.

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