[Remote] Account-Based Marketing Manager at Floqast

Remote

Floqast Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years), Senior (5 to 8 years)Experience Level
Full TimeJob Type
NoVisa
SaaS, TechnologyIndustries

Requirements

  • 5+ years of B2B marketing experience, preferably in SaaS or technology industries
  • 2+ years of Account-Based Marketing experience, with hands-on ownership of Demandbase or 6sense required
  • Bachelor’s degree in Marketing, Advertising, Business, or a related field
  • Proven track record designing and scaling ABM programs that deliver measurable pipeline and revenue impact
  • Strong understanding of account segmentation, persona targeting, and buyer journey personalization
  • Experience managing multi-channel campaigns across paid media, email, social, and events
  • Analytical mindset with the ability to interpret data, derive insights, and present findings to cross-functional teams
  • Highly collaborative and able to partner effectively with Sales, BDRs, and Marketing Operations to drive shared goals
  • Excellent project management and organizational skills
  • Comfortable managing multiple initiatives simultaneously
  • Familiarity with Salesforce and HubSpot preferred

Responsibilities

  • Own the strategy and execution of account-based programs across marketing channels (paid media, email, direct mail, events, web, etc.) to deliver meaningful engagement, pipeline, and revenue across named accounts
  • Partner closely with Sales, Partner, and other key stakeholders to ensure alignment on audience targeting, messaging, and campaign outreach
  • Lead campaign orchestration in Demandbase (our ABM platform), ensuring flawless execution and accurate measurement
  • Develop and own ABM measurement, collaborating with Marketing Operations to analyze performance data and regularly report on key metrics (such as account engagement, pipeline creation, and influenced revenue) to drive program optimization
  • Manage ABM technology partnerships, evaluating and implementing tools that enhance targeting, personalization, and reporting
  • Work with the Brand and Product Marketing teams to develop tailored messaging, assets, and experiences by industry and persona
  • Champion ABM across the organization, sharing best practices, training cross-functional teams, and driving alignment across all stakeholders

Skills

Account-Based Marketing
Demandbase
Demand Generation
Paid Media
Email Marketing
Direct Mail
Events
Marketing Operations
Data Analysis
Pipeline Management
B2B Marketing
SaaS Marketing
Campaign Orchestration
Personalization
Stakeholder Alignment

Floqast

Financial close management software for accounting teams

About Floqast

FloQast offers Financial Close Management Software that helps accounting teams automate and streamline the financial close process at the end of a fiscal period. The cloud-based solution integrates with existing ERP systems and Excel, allowing for automated reconciliations and organized financial documentation for audits. Unlike competitors, FloQast can be fully implemented and trained within two weeks, making it easier to adopt. The company's goal is to improve the efficiency and accuracy of financial reporting, reducing the workload for accounting teams.

Los Angeles, CaliforniaHeadquarters
2013Year Founded
$294.6MTotal Funding
SERIES_ECompany Stage
Enterprise Software, FintechIndustries
501-1,000Employees

Benefits

Unlimited PTO
Company-Wide Social Events
Cold Brew/Nitro On Tap
Generous Paid Parental Leave
Competitive Compensation
401k (No Matching)
Unlimited Snacks and Drinks
Family Forming Support, Benefits & Reimbursement
Pet Care Discount Program
Stock Options
Education Reimbursement
Medical, Dental, Vision (100% paid)
Charitable Donation Matching

Risks

Increased competition from fintech startups could erode FloQast's market share.
Economic downturns in EMEA and APAC may impact FloQast's expansion and revenue growth.
Data privacy concerns in new markets could challenge FloQast's global expansion strategy.

Differentiation

FloQast integrates seamlessly with major ERP systems like QuickBooks and SAP.
The platform offers built-in flux analysis for identifying significant financial data changes.
FloQast's ease of implementation sets it apart from lengthy traditional software setups.

Upsides

FloQast's global expansion is bolstered by new executive appointments in EMEA and APAC.
Recognition as a fastest-growing company enhances FloQast's market credibility and visibility.
The subscription model ensures a steady revenue stream and continuous software updates.

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