戦略推進（マーケティングオペレーションスペシャリスト）

Position Overview

• Location Type: Remote
• Job Type: Full-time
• Salary: Not specified

This role offers the opportunity to contribute to the growth of PayPay, a leading fintech company in Japan, by focusing on marketing operations and efficiency. The position involves analyzing existing processes, identifying improvements, and implementing solutions to enhance marketing productivity and drive strategic initiatives. It’s a chance to be part of a dynamic team working on up-stream marketing strategies and business planning.

Requirements

• Experience: 3+ years of experience in marketing operations or a related field.
• Project Management: Experience in managing projects requiring coordination across multiple departments.
• Marketing Automation Tools: Proficiency in using marketing automation tools (e.g., Repro, KARTE, Pardot).
• Data Analysis Tools: Experience using data analysis tools (e.g., Google Analytics, Tableau, Dataiku).
• Tool/Technology Selection: Experience in selecting and implementing marketing-related tools and technologies.

Desired Skills

• SQL: Experience with SQL for database extraction and processing (e.g., BigQuery).
• Statistical Analysis: Experience with programming languages for statistical analysis and data analysis (e.g., Python, R).
• Data Governance & Digital Marketing: Knowledge and experience in data governance and digital marketing principles.
• ETL Processes: Knowledge and experience in ETL (Extract, Transform, Load) processes for large datasets.
• CDP: Experience with CDP (Customer Data Platform) operations and implementation.

Responsibilities

• Drive the improvement and efficiency of marketing operations processes.
• Manage and optimize marketing automation tools.
• Manage and optimize customer database segmentation.
• Create marketing activity reports and analyze KPIs.
• Propose improvements based on the latest industry trends.
• Contribute to the development of marketing strategies and business plans.
• Develop and implement operational strategies to support marketing initiatives.

Application Instructions

• No specific application instructions are provided in the text. Interested candidates should contact PayPay directly to express their interest and inquire about the application process.

Company Information

PayPay is a fintech company based in Japan that has surpassed 68 million users in approximately 50 countries and regions since its launch in 2018.

Vision: “Unlimited_” - PayPay strives to create a future beyond imagination, embracing a Day1 mindset and pursuing ambitious goals.

Mission: To maximize the PayPay business by delivering core values to users (consumers and merchants) through appropriate methods and channels.

Team: The role will be within the Marketing Strategy Department, a team of 6 people focused on analyzing data, conducting user research, and competitive analysis to develop ongoing business growth strategies.

Work Environment: Work From Anywhere at Anytime (WFA) – Primarily remote work from home or a satellite office.

Working Hours: Super Flexible System (No Core Hours) – Generally 9:00 AM to 5:45 PM (7 hours 45 minutes plus break time).

Holidays: Saturdays and Sundays, New Year’s holidays, and company-designated holidays.

Vacation:

• Annual paid leave (14 days initially, pro-rated based on the month of hire)
• Personal Leave (5 days per year, 3 or 5 days depending on the month of hire)
• PayPay’s special paid leave system for personal/family/pet needs.

Compensation: Annual salary (including a fixed overtime allowance), reviewed annually, with a special bonus (incentive) paid based on company performance and individual contributions.