Senior Demand Generation Specialist (Webinars)

Employment Type: Full-time

Position Overview

Cohesity is a leader in AI-powered data security and management. We make it easy to secure, protect, manage, and get value from data across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale.

The growth marketing team at Cohesity drives global demand for our AI-powered data security solutions. We are a hands-on, fast-moving, growth-oriented, results-driven team of strategists and executors who bring global campaigns to life across channels and formats. We are looking for a webinar expert who knows the ins and outs of webinar execution and thrives in fast-paced environments with minimal direction, understanding how to navigate the tension between engagement, scalability, and flawless execution.

As a Senior Demand Generation Specialist (Webinars), you will collaborate on strategy and planning and lead execution of Cohesity’s webinar program. You will own third-party and Cohesity-hosted webinars, working cross-functionally to deliver engaging, high-performing experiences across the funnel.

Responsibilities

• Drive Cohesity’s webinar strategy across third-party events and internally hosted webinars — aligning each with campaign goals, strategy, and audience needs (approximately 15 per quarter).
• Lead end-to-end execution for each event: planning, promotion, registration, tech setup, run-of-show, speaker prep, live moderation, and post-event follow-up.
• Collaborate across teams — including growth marketing, product marketing, creative, field marketing, inside sales reps, and marketing operations — to ensure seamless execution and on-target results.
• Optimize performance through thoughtful experimentation, A/B testing, and post-event analysis — bringing creative solutions to continuously improve attendee engagement and lead quality.
• Standardize and scale: build and maintain playbooks, processes, and templates to support repeatable success and enable regional execution.

Requirements

• 3+ years of experience managing B2B webinars, virtual events, or related programs.
• Expertise with platforms like ON24, Zoom, or Webex — and strong familiarity with marketing tech (Marketo, Salesforce).
• Strong project management and stakeholder alignment skills; able to lead cross-functional teams and keep timelines on track.
• Excellent communication skills — both for executive stakeholders and customer-facing webinar hosting.
• Strong attention to detail — able to manage complex logistics, catch inconsistencies before they go live, and ensure flawless execution across registration flows, speaker materials, promotional assets, and post-event follow-up.

We Are Extra Excited If You Have:

• An analytical mindset with a results-oriented approach; skilled at interpreting data and making data-driven decisions.
• Creative instincts — you bring fresh ideas to increase engagement, solve problems on the fly, and elevate the attendee experience.
• Strong on-camera presence and hosting skills — comfortable acting as a moderator or webinar MC when needed.
• Experience building training materials or onboarding collaborators.

Company Information

Cohesity is a leader in AI-powered data security and management. Aided by an extensive ecosystem of partners, Cohesity makes it easy to secure, protect, manage, and get value from data — across the data center, edge, and cloud. Cohesity helps organizations defend against cybersecurity threats with comprehensive data security and management capabilities, including immutable backup snapshots, AI-based threat detection, monitoring for malicious behavior, and rapid recovery at scale.

We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design. Join us on our mission to shape the future of our industry.

Compensation Disclosure

Disclosure Pursuant to Applicable State Equal Pay Transparency Laws - This position has a starting pay range as listed below. Actual salary depends upon many factors, including a candidate’s skills, qualifications and experience, location, and salary expectations, and therefore a starting salary at the low end, high end, or even above the stated range may be offered. This position may also...