VP Marketing at Gorgias

Toronto, Ontario, Canada

Gorgias Logo
CA$262,300 – CA$289,900Compensation
Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level
Full TimeJob Type
UnknownVisa
Ecommerce, Technology, SaaSIndustries

Requirements

  • Deep understanding of the Gorgias product, how it works, how to set it up, and how it delivers value
  • Ability to educate merchants on why customers want to shop through conversations and how to implement it with Gorgias
  • Collaborative, curious, and empathetic mindset to work with global customers and teams
  • Fearless leadership in product marketing to elevate the company story and transform the industry

Responsibilities

  • Own the narrative and positioning of Gorgias’ Conversational Commerce platform
  • Translate product innovation into market impact, making Gorgias synonymous with AI-driven customer and sales conversations
  • Define clear, differentiated positioning and messaging across the Gorgias product portfolio
  • Educate merchants on why they should invest in Conversational Commerce now and how to do it
  • Partner with Product and Sales to launch new products and capabilities
  • Build the content engine to power enablement, storytelling, and thought leadership
  • Distribute the product narrative through 100+ events per year, including the customer conference in LA
  • Partner with Demand Gen and Sales to develop targeted plays for each segment
  • Drive adoption and expansion in mid-market and enterprise segments

Skills

Marketing
Ecommerce
Shopify
AI
Conversational Commerce
Customer Engagement
Brand Management
Product Marketing

Gorgias

AI-powered customer service for e-commerce

About Gorgias

Gorgias provides an AI-powered customer service solution tailored for Shopify stores in the e-commerce sector. Its main service automates the customer support process by sorting, prioritizing, and tagging customer inquiries, known as "tickets," as they arrive. This automation minimizes the need for manual ticket management, allowing businesses to save time and resources. Gorgias' AI can also deliver instant resolutions to customer issues, enhancing the efficiency of support operations. Additionally, the platform enables businesses to create detailed customer profiles that include order history, loyalty status, and reviews, which helps support teams offer personalized service. Gorgias operates on a subscription model, generating consistent revenue while helping businesses improve their customer service and reduce support workloads. The company caters to a diverse range of clients, from small businesses to large corporations, all within the competitive e-commerce landscape.

San Francisco, CaliforniaHeadquarters
2015Year Founded
$98.6MTotal Funding
SERIES_CCompany Stage
Consumer Software, AI & Machine LearningIndustries
201-500Employees

Benefits

Competitive salary
Health coverage
Generous equity package
Company offsites
Latest laptop
16-week parental leave
Catered meals
4 Weeks of vacation
Retirement benefits
Fully stocked kitchen

Risks

Increased competition from Zendesk and Freshdesk may impact Gorgias's market share.
Rapid expansion to 300 employees across 16 countries may cause operational inefficiencies.
Reliance on Shopify integration poses risks if Shopify changes policies or competes.

Differentiation

Gorgias offers AI-powered customer service tailored for ecommerce businesses.
The platform integrates seamlessly with Shopify, enhancing customer support efficiency.
Gorgias provides omnichannel support, including email, voice, SMS, and social media.

Upsides

Recent $29M funding will expand AI tools, automating 60% of customer support.
Gorgias serves over 15,000 ecommerce brands, including Steve Madden and Glossier.
The trend of hyper-personalization boosts demand for Gorgias's AI-driven solutions.

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