Vertical Sales Director at Digital Turbine

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Mobile Advertising, Digital Marketing, CPG, QSR, Insurance, Retail, PharmaIndustries

Requirements

At least 5 years of experience as a Senior Sales Executive (preferred), with at least 2 years in ad tech/programmatic space and a strong track record of pipeline development and meeting sales quotas
Strong client relationships, particularly with Brands and Agencies in CPG, QSR, Insurance, Retail & Pharma verticals
Excellent communication and negotiation skills, with ability to articulate ideas that create material value for customers
Understanding of the adtech + mobile app ecosystem, including mobile applications, advertising, and measurement
Self-starter with energy, drive, and discipline to manage pipeline and ensure quality outputs across sales enablement tools
Learner mindset, demonstrating development of new skills or learning new areas of business
Comfortable selling into large matrixed organizations and gaining instant credibility
Local to the posting location (hybrid work environment)

Responsibilities

Build a pipeline and close new business with the largest app platforms, focusing on new revenue generation via Agencies and Brands in CPG, QSR, Insurance, Retail & Pharma verticals
Sell Managed, Programmatic, and Mobile On-Device solutions
Develop complete mastery of Digital Turbine’s pitch, products, and the wider app advertising industry
Identify, target, and acquire new clients via Brand and Agency relationships
Drive new revenue and meet quarterly revenue targets as set by management
Coordinate cross-functional teams from Sales, Client Services, and Technical Account Management
Learn clients’ businesses and match with deep understanding of Digital Turbine solutions to make best recommendations
Gather and share information for potential improvements and changes to the product roadmap during planning cycles
Craft proposals that showcase analytical rigor and strategic sales abilities
Work with internal platform and supply stakeholders to connect needs of various customer constituencies

Skills

Key technologies and capabilities for this role

SalesNew Business DevelopmentProgrammatic AdvertisingMobile AdvertisingAccount ManagementNegotiationProposal BuildingOutreachClosing DealsCPG SalesQSR SalesInsurance SalesRetail SalesPharma SalesAgency SalesBrand Sales

Questions & Answers

Common questions about this position

Is this a remote position or does it require in-office work?

Digital Turbine operates in a hybrid work environment, and only candidates local to the posting location will be considered.

What experience is required for the Vertical Sales Director role?

Candidates need at least 5 years of experience as a Senior Sales Executive, with a track record of high-quality sales output across the sales funnel, strong client relationships, and understanding of the adtech + mobile app ecosystem preferred.

What key skills are essential for success in this position?

Excellent communication and negotiation skills are required, along with the ability to articulate ideas that create material value for customers, build pipelines, conduct outreach and in-person meetings, build proposals, and close deals.

What does the Vertical Sales Team focus on?

The role is part of the Vertical Sales Team covering CPG, QSR, Insurance, Retail & Pharma verticals, responsible for new revenue generation via Agencies and Brands, selling Managed, Programmatic, and Mobile On-Device solutions.

What makes a strong candidate for this Sales Director position?

A strong candidate will have a proven track record in sales, mastery of Digital Turbine’s products and the app advertising industry, ability to build and close pipelines with brands and agencies, and experience coordinating cross-functional teams.

Digital Turbine

Mobile growth platform for advertising monetization

About Digital Turbine

Digital Turbine enhances advertising and monetization for clients such as advertisers, publishers, carriers, and OEMs through its mobile growth platform. The company uses proprietary technology that is integrated directly into devices by wireless operators and OEMs, allowing for efficient ad delivery. This setup maximizes revenue opportunities for its clients by providing a comprehensive ad stack. Unlike many competitors, Digital Turbine focuses on seamless integration and value-added services that drive mobile growth. The company's goal is to generate revenue through partnerships and service fees while maintaining a global presence.

Austin, TexasHeadquarters

2011Year Founded

$93.6MTotal Funding

IPOCompany Stage

Consumer Software, FintechIndustries

1,001-5,000Employees

Benefits

Hybrid Work Options

Flexible Work Hours

Risks

Increased competition from alternative app stores may dilute market share.

Significant GAAP net loss indicates potential financial instability.

Underperformance in reaching mobile gaming audiences suggests advertising strategy inefficiencies.

Differentiation

Digital Turbine integrates proprietary tech into devices for seamless ad delivery.

The company offers a comprehensive ad stack for advertisers, publishers, and OEMs.

Global presence with offices in key markets enhances client reach and support.

Upsides

Acquisition of ONE Store International expands reach in alternative app markets.

Interactive mobile video ads increase brand choice and consumer engagement.

'Game-Changing Shift' reports highlight untapped potential in mobile gaming advertising.

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