UX Content Strategist

UX Copywriter

Salary: $95,000 - $105,000 a year Employment Type: Full-time Location Type: Remote

Position Overview

We’re looking for a skilled UX Copywriter to join our growing team and lead end-to-end content development for digital health experiences. You’ll write copy that supports patient journeys, builds trust, and makes healthcare more accessible—while bringing a strategic mindset to content development. This role is ideal for a content strategist who sees writing as a tool for guiding people through complex, emotional digital journeys. You bring clear, accessible communication together with a systems-level view of how content functions across channels, platforms, and touchpoints. You thrive in collaborative, cross-functional environments and are excited to shape how people engage with care in a digital health ecosystem.

Responsibilities

• Develop cohesive content strategies and write UX copy for consumer journeys that span web, mobile app, email, SMS, push notifications, and in-app messages.
• Help shape persona development, define user goals and emotions across the journey, and translate these into messaging frameworks and content decisions.
• Participate in user research and apply findings to improve copy effectiveness.
• Contribute to touchpoint mapping and define messaging hierarchies for high-priority moments across the product lifecycle.
• Collaborate with designers to ensure content and UI work seamlessly together, with a focus on clarity, accessibility, and user trust.
• Ensure all content meets the needs of patients and caregivers while balancing clinical accuracy, regulatory compliance, and brand voice.
• Support A/B testing plans and use findings to optimize content performance across channels and lifecycle stages.
• Help define and document content frameworks, tone/voice guidelines, and playbooks for handoff to client stakeholders.
• Regularly present work to internal and client teams, gathering feedback, aligning on strategy, and adjusting deliverables as needed.

Requirements

• 5+ years of experience in UX writing, content strategy, or product content, ideally within a fast-paced, cross-functional environment.
• Strong portfolio showcasing clear, accessible copy across web and mobile experiences.
• Experience collaborating with cross-functional teams—including product, design, research, and marketing—to shape end-to-end user journeys.
• Experience in user research, persona development, and journey mapping, and the ability to use insights and frameworks to shape copy decisions.
• Highly self-directed—able to prioritize work, manage ambiguity, and keep things moving even when requirements evolve.
• Confident communicator who can present strategic recommendations, defend content choices, and build alignment among diverse stakeholders.
• Skilled in tools like Figma, Google Docs, and content management systems, with the ability to quickly learn new ones.

It’s even better if you have:

• Experience at a healthcare startup.
• Familiarity with healthcare terminology and regulatory frameworks (like HIPAA or FDA), and experience writing for real people within those constraints.
• Comfort building and presenting decks to communicate ideas clearly.

Perks & Benefits

• Unlimited paid time off (in addition to 11 observed holidays).
• 4 mental wellness days per year.
• 100% company-funded health insurance, with dental and vision options.
• Paid parental leave.
• 401(k) plan.
• Permanent remote work option.
• Summer Fridays (office closes at 3:00 PM) and Fall/Winter/Spring Fridays (office closes at 5:00 PM).
• Monthly wellness stipend and quarterly employee appreciation gift.
• One-time reimbursement for work-from-home equipment.
• Monthly team bonding sessions.
• Pre-tax commuter benefits.
• The opportunity to join a dynamic, close-knit team that loves going to work with and for each other every day.

About Terra

Terra is a digital marketing and creative agency built by an integrated and int...