Key technologies and capabilities for this role
Common questions about this position
This information is not specified in the job description.
This information is not specified in the job description.
The role requires in-depth knowledge of openRTB and auction signal behaviour, understanding of programmatic auctions, proficiency in SQL and data analysis, and expertise in signal strategy and auction dynamics.
The role involves cross-functional collaboration with Backend Engineering, Data Science, Infrastructure, Performance Program teams, other TPMs, and internal stakeholders, while engaging external partners only for technical strategy or escalations.
A strong candidate is highly technical and execution-focused, with hands-on involvement in program execution from scoping to impact measurement, and the ability to translate complex technical goals into actionable programs while driving accountability across teams.
Programmatic advertising and digital marketing platform
StackAdapt specializes in programmatic advertising, which uses software to automate the buying of digital ads. The company provides a platform that enables businesses to run display, video, and native advertising campaigns efficiently. Its main product is a Demand Side Platform (DSP) that allows advertisers to purchase digital ad space in real-time, ensuring that ads reach the right audience at the right moment. Unlike many competitors, StackAdapt does not require monthly minimum spending, giving clients flexibility in their advertising budgets. The company also offers a Creative Studio to help clients enhance their ad content for better results. StackAdapt is particularly recognized for its expertise in native advertising, boasting the largest scale in the industry with numerous integrations and partnerships. The goal of StackAdapt is to empower agencies and brands to maximize their digital advertising efforts through a comprehensive and flexible platform.