GTM Strategy & Analytics Lead
Modern Treasury- Full Time
- Senior (5 to 8 years)
Candidates should have 8+ years of experience in strategic finance, consulting, or high-growth tech, particularly with exposure to marketing, growth, or customer-level economics. They should be deeply analytical and fluent in financial modeling, cohort and retention analysis, and possess a strong understanding of LTV and CAC.
The Strategic Finance Lead will own the company’s understanding of customer value by building and refining frameworks to define and measure customer lifetime value (LTV) and customer acquisition cost (CAC). They will partner closely with Marketing leadership to align marketing investments with ROI goals, drive company-wide clarity on customer economics, and lead strategic planning and forecasting for customer acquisition efforts. Furthermore, they will translate data into strategy, helping the company make better growth decisions with higher confidence by bringing structure, rigor, and insight to ambiguous questions around targeting and conversion.
Banking services for startups and founders
Mercury provides banking services specifically designed for startups, regardless of their size or stage of development. Their offerings include free checking and savings accounts, debit and credit cards, and options for domestic and international wire transfers, as well as treasury and venture debt services. The platform is user-friendly, allowing founders to manage their finances with ease. What sets Mercury apart from traditional banks is its focus on the startup community, offering programs that connect founders with valuable resources and advice to help them succeed. The goal of Mercury is to empower startups by providing them with the financial tools and support they need to grow and thrive.