Account Director - North Central
Accela- Full Time
- Senior (5 to 8 years)
Antenna is a data and analytics startup focused on providing industry benchmarks and insights to brands. The Strategic Account Director will manage and grow existing customer relationships, ensuring they maximize the value of Antenna’s data products and collaborating with Product and Commercial teams to drive product adoption and innovation. This role is a key part of building best practices within the Account Management team and thrives in a dynamic environment. The role reports to the VP, Client Services.
Market research and analytics for subscriptions
Antenna provides insights into the subscription economy, focusing on streaming services. The company collects and analyzes data on consumer interactions with subscription services, helping businesses understand subscriber preferences and behaviors. This information allows companies to make informed decisions about their products and marketing strategies. Antenna's clients are primarily subscription-based businesses that rely on these insights to improve user acquisition and retention. Unlike competitors, Antenna specializes in the subscription market, offering tailored analytics that help clients adapt to changing consumer demands. The goal of Antenna is to empower subscription-based companies to thrive in a competitive landscape by providing them with the data they need to drive growth and enhance customer satisfaction.