State Sales Lead - KY at Constellation Brands

Louisville, Kentucky, United States

Apply Now

Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Wine and Spirits, BeveragesIndustries

Requirements

Experience in fine wine and craft spirits industry
Strong understanding of pricing and market pricing opportunities
Ability to develop and manage distributor business plans, team reviews, market surveys, and competitive pricing surveys
Proficiency in analysis/insights of monthly performance with action plans
Skills in budget management, particularly Non Price/LMF
Capability to execute new product launches and line extensions
Experience with IRI reports (at risk reports, chain scorecards, fair share reports, gap reports)
Ability to develop and maintain tracking reports (chain warehouse inventory, planner tracking, ad tracking, new item tracking, authorization listing, chain store lists, ad-hoc reports)
Knowledge of on/off premise channel strategy
Strong relationship-building and collaboration skills with distributor sales leads and regional teams
Coaching and education skills for distributor sales members on brand priorities and standards
Administrative skills for financial records, budgets, and providing market feedback

Responsibilities

Execute Wine and Craft Spirits objectives with key distributor partners
Manage key distributor house relationships, aligning and gaining commitment to achieve CBI plan and financial budgets
Drive monthly performance with action plans, build incentives for on/off premise performance, and manage pricing related to brand strategy vs. competitive set
In partnership with the Director, develop distributor business plan meetings, periodic team reviews, market surveys, competitive pricing surveys, and sales meetings with distributors and National Accounts team
Own distributor channel or geographic plan breakout
Build incentives to deliver fiscal plan
Accountable for budget management of Non Price/LMF
Develop and maintain IRI reports and tracking reports
Help manage on/off premise channel strategy, including Prime OP Partners/KPIs, Off Premise Distribution Driver, Creative Display Contests, and National Accounts Planner Execution
Participate in key survey periods (Easter, 4th of July, Thanksgiving, Winter holidays) and blitz/focus periods, ensuring accountability for fine wine and craft spirits objectives in On Premise
Implement sales performance measures and targets using Constellation Brands CORE brand priorities with distributors
Strengthen retailer relationships through engagement with category management teams, providing strategic thinking and category leadership expertise
Develop, cultivate, and maintain strong collaborative relationships with distributor sales leads and regional teams
Leverage relationships to explore business opportunities in assigned territory
Work with, coach, and educate distributor sales members on brand priorities and standards
Partner with Trade Marketing to understand brand health and needs
Provide feedback to Directors on market issues, opportunities, changes, distributor issues, and competitive activity
Prepare and maintain all applicable financial records and budgets

Skills

Sales Planning

Distributor Management

Business Planning

Market Surveys

Competitive Pricing

Pricing Strategy

Performance Management

Team Reviews

Constellation Brands

Produces and markets beer, wine, and spirits

About Constellation Brands

Constellation Brands produces and markets a variety of alcoholic beverages, including beer, wine, and spirits, with a strong presence in the U.S., Mexico, New Zealand, and Italy. The company operates by owning and managing a portfolio of popular brands, such as Corona and Modelo, which it imports and sells exclusively in the U.S. Its products are distributed through a wide network, allowing it to reach both individual consumers and large retailers. What sets Constellation Brands apart from its competitors is its focus on brand management and strong brand recognition, which helps it maintain a competitive edge in the market. The company's goal is to create brands that encourage human connections while also being committed to sustainability and responsible operations.

Rochester, New YorkHeadquarters

1945Year Founded

IPOCompany Stage

Food & Agriculture, Consumer GoodsIndustries

1,001-5,000Employees

Benefits

Health Insurance

Dental Insurance

Vision Insurance

Paid Vacation

401(k) Retirement Plan

Professional Development Budget

Risks

Increased competition in non-alcoholic beverages may impact Constellation's market share.

Integration challenges with Sea Smoke winery could pose financial risks.

Health-conscious trends may reduce sales of traditional alcoholic beverages.

Differentiation

Constellation Brands owns iconic brands like Corona and Modelo, exclusive to the U.S. market.

The company focuses on sustainability, enhancing brand loyalty among eco-conscious consumers.

It has a diverse portfolio, including beer, wine, spirits, and non-alcoholic beverages.

Upsides

Growing demand for premium beverages aligns with Constellation's acquisition of boutique wineries.

Investment in non-alcoholic brand TOST taps into rising health-conscious consumer trends.

RTD market growth supports Constellation's stake in Austin Cocktails and Archer Roose.

Land your dream remote job 3x faster with AI

Try Jobo Free