Sr. Public Relations Manager (Asset Management) at Serotonin

New York, New York, United States

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

Asset Management, Fintech, Cryptocurrency, Web3Industries

Requirements

4-6 years of agency public relations experience, working with clients in sectors such as traditional finance, crypto, venture capital, or private equity
Solid understanding of DeFi, L1/L2, Zk, and key blockchain protocols
Genuine interest in and passion for working in the Web3 space
Demonstrated success in leading and executing impactful public relations campaigns
Established relationships with media outlets and influencers
Exceptional writing and editing skills
Willingness to travel when required
Ability to excel in a fast-paced, dynamic environment

Responsibilities

Contribute to marketing and communications campaigns for top-tier clients, including strategy development, goal setting, tactical planning, research, and execution
Identify and target media opportunities for client campaigns, including industry-specific outlets, high-profile platforms, podcasts, influencers, and video channels
Craft compelling content such as press releases, pitches, and briefing materials
Secure thought leadership opportunities for clients across podcasts, events, and media engagements
Manage all stakeholders, both internal and external, ensuring seamless execution of campaign strategies
Oversee all public relations activities, including handling media inquiries and founder requests
Leverage and grow media relationships within business and industry sectors to maximize coverage
Track, analyze, and report PR results, providing comprehensive post-campaign summaries
Stay informed on industry trends impacting clients, recommending strategic communication adjustments as needed
Provide support for crisis communications when required
Ensure responsiveness to clients and teammates, fostering effective collaboration and timely project delivery

Skills

Key technologies and capabilities for this role

Public RelationsMedia StrategyThought LeadershipStorytellingWritingFintech CommunicationsAsset ManagementCryptoFinancial CommunicationsJournalist RelationshipsClient Service

Questions & Answers

Common questions about this position

What is the employment type for this Sr. Public Relations Manager role?

This is a full-time position.

What are the key skills required for this role?

The role requires strong writing and communication skills, a proven track record of strategizing and executing diverse PR functions, a strong network of journalist relationships, and polished client service expertise. A background in fintech, asset management, crypto, or financial communications is preferred.

What does the company culture at Serotonin look like?

Serotonin has a global team of 90 across 15 countries, fostering a fast-paced environment focused on collaboration with content, social, and marketing leads, while emphasizing responsiveness to clients and teammates.

Is this role remote or does it require office work?

This information is not specified in the job description.

What makes a strong candidate for this position?

A strong candidate has a background in fintech, asset management, crypto, or financial communications, along with a results-oriented approach, proven PR execution track record, journalist network, and client service expertise.

Serotonin

Marketing firm specializing in blockchain solutions

About Serotonin

Serotonin provides marketing and product development services specifically for technology and blockchain companies. The firm helps clients create effective marketing strategies, launch products, and enhance their media presence. By utilizing their knowledge in digital marketing and blockchain, Serotonin positions brands to achieve significant market impact. What sets Serotonin apart from competitors is its specialized focus on breakthrough technology and Web3 startups, along with a team of experts who bring a wealth of experience in both marketing and technology. The goal of Serotonin is to empower its clients to succeed in the fast-paced tech landscape by delivering tailored solutions that drive growth and visibility.

New York City, New YorkHeadquarters

2020Year Founded

$2.9MTotal Funding

VENTURE_UNKNOWNCompany Stage

Consulting, Crypto & Web3Industries

51-200Employees

Benefits

Competitive Salary

Health Insurance

Remote Work Environment

Risks

Emerging blockchain marketing firms increase competition, potentially diluting market share.

Rapid Web3 technology evolution may outpace Serotonin's current capabilities.

Negative perception of Web3 gaming could hinder effective marketing efforts.

Differentiation

Serotonin specializes in transformative technology and blockchain solutions for tech startups.

The company offers comprehensive marketing strategies and product development services.

Serotonin's team has expertise in digital marketing, blockchain, and public relations.

Upsides

Growing interest in Web3 and blockchain in the Middle East offers expansion opportunities.

On-chain competition platforms like JokeRace present new markets for Serotonin's services.

Demand for improved UX in Web3 gaming aligns with Serotonin's consulting expertise.

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