[Remote] Sr. Product Marketing Manager - New Products at Ashby

North America

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$155,000 – $190,000Compensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

SaaS, HR Technology, RecruitingIndustries

Requirements

Strong product instincts
Clear writing skills
Bias for building systems that scale
Technical curiosity
Editorial clarity
First-principles thinking
Ability to thrive in ambiguity and zero-to-one challenges
Backgrounds such as Solutions Engineer with 0-1 product experience and narrative skills, Early-stage AE who worked closely with Product, Product-minded builder with technical background and customer empathy, or GTM specialist with strong product taste

Responsibilities

Build foundational messaging and GTM strategies for new products
Build the initial product positioning and messaging from the ground up
Define early-stage GTM strategies for new products (pre-launch, beta, and general availability)
Partner on pricing, packaging, and segmentation decisions with Product and Revenue Strategy teams
Develop early campaigns, landing pages, and enablement to help the market understand the products
Partner with customers to shape and validate product direction and messaging
Work with a subset of the Go-to-Market team focused on new products, as well as Design Partners
Talk regularly with early customers to understand their workflows and pains

Skills

Key technologies and capabilities for this role

Product MarketingProduct PositioningMessagingGo-to-MarketSales EnablementCustomer MarketingRevOpsClear WritingNew Product Launch

Questions & Answers

Common questions about this position

What is the salary range for the Sr. Product Marketing Manager role?

The salary range is $155K - $190K.

Is this position remote?

Yes, the position is fully remote.

What key skills are needed for this role?

The role requires strong product instincts, clear writing, technical curiosity, editorial clarity, first-principles thinking, and a bias for building scalable systems.

What is the team culture like at Ashby?

Ashby has a small, tight-knit, high-impact Product Marketing team that works closely with Product, Sales, Services, and leadership including the CEO. They value thoughtfulness, operating principles, influence, visibility, ownership, plain English over jargon, and being strategic partners.

What makes a strong candidate for this position?

Strong candidates thrive in ambiguity, love zero-to-one challenges, have strong product instincts and clear writing, and can come from diverse backgrounds like Solutions Engineering. A decade in PMM is not required, but skills and intrinsic capabilities matter most.

Ashby

Hiring solutions for scaling companies

About Ashby

Ashby provides hiring solutions that help companies grow by streamlining their recruitment processes. The platform includes features like applicant tracking, interview scheduling, and analytics, which allow teams to manage their hiring efficiently. Unlike many competitors, Ashby focuses on serving scaling companies and offers a subscription-based service model. The goal of Ashby is to enable organizations to meet their recruitment targets quickly and effectively, ensuring they can hire the right talent to support their growth.

San Francisco, CaliforniaHeadquarters

2018Year Founded

$62.7MTotal Funding

SERIES_CCompany Stage

Enterprise SoftwareIndustries

51-200Employees

Benefits

Health Insurance

Unlimited Paid Time Off

Parental Leave

Company Equity

Stock Options

401(k) Company Match

Risks

Emerging startups with innovative features at lower costs threaten Ashby's market share.

Rapid AI advancements may outpace Ashby's current technology, reducing platform attractiveness.

Economic downturns could lead to reduced hiring budgets, impacting Ashby's revenue.

Differentiation

Ashby offers enterprise-grade recruitment software tailored for high-growth companies.

The platform includes applicant tracking, interview scheduling, and analytics for efficient hiring.

Ashby serves notable clients like Opendoor, Reddit, and Notion, enhancing its market credibility.

Upsides

Ashby raised $30M in Series C funding, boosting its growth potential.

The rise of remote work increases demand for Ashby's virtual hiring capabilities.

Growing use of data analytics in recruitment aligns with Ashby's focus on analytics.

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