[Remote] Sr. Product Marketing Manager - New Products at Ashby

North America

Ashby Logo
$155,000 – $190,000Compensation
Senior (5 to 8 years)Experience Level
Full TimeJob Type
UnknownVisa
SaaS, HR Technology, RecruitingIndustries

Requirements

  • Strong product instincts
  • Clear writing skills
  • Bias for building systems that scale
  • Technical curiosity
  • Editorial clarity
  • First-principles thinking
  • Ability to thrive in ambiguity and zero-to-one challenges
  • Backgrounds such as Solutions Engineer with 0-1 product experience and narrative skills, Early-stage AE who worked closely with Product, Product-minded builder with technical background and customer empathy, or GTM specialist with strong product taste

Responsibilities

  • Build foundational messaging and GTM strategies for new products
  • Build the initial product positioning and messaging from the ground up
  • Define early-stage GTM strategies for new products (pre-launch, beta, and general availability)
  • Partner on pricing, packaging, and segmentation decisions with Product and Revenue Strategy teams
  • Develop early campaigns, landing pages, and enablement to help the market understand the products
  • Partner with customers to shape and validate product direction and messaging
  • Work with a subset of the Go-to-Market team focused on new products, as well as Design Partners
  • Talk regularly with early customers to understand their workflows and pains

Skills

Product Marketing
Product Positioning
Messaging
Go-to-Market
Sales Enablement
Customer Marketing
RevOps
Clear Writing
New Product Launch

Ashby

Hiring solutions for scaling companies

About Ashby

Ashby provides hiring solutions that help companies grow by streamlining their recruitment processes. The platform includes features like applicant tracking, interview scheduling, and analytics, which allow teams to manage their hiring efficiently. Unlike many competitors, Ashby focuses on serving scaling companies and offers a subscription-based service model. The goal of Ashby is to enable organizations to meet their recruitment targets quickly and effectively, ensuring they can hire the right talent to support their growth.

San Francisco, CaliforniaHeadquarters
2018Year Founded
$62.7MTotal Funding
SERIES_CCompany Stage
Enterprise SoftwareIndustries
51-200Employees

Benefits

Health Insurance
Unlimited Paid Time Off
Parental Leave
Company Equity
Stock Options
401(k) Company Match

Risks

Emerging startups with innovative features at lower costs threaten Ashby's market share.
Rapid AI advancements may outpace Ashby's current technology, reducing platform attractiveness.
Economic downturns could lead to reduced hiring budgets, impacting Ashby's revenue.

Differentiation

Ashby offers enterprise-grade recruitment software tailored for high-growth companies.
The platform includes applicant tracking, interview scheduling, and analytics for efficient hiring.
Ashby serves notable clients like Opendoor, Reddit, and Notion, enhancing its market credibility.

Upsides

Ashby raised $30M in Series C funding, boosting its growth potential.
The rise of remote work increases demand for Ashby's virtual hiring capabilities.
Growing use of data analytics in recruitment aligns with Ashby's focus on analytics.

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