Sr. Product Manager at Firework

San Mateo, Alajuela, Costa Rica

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Not SpecifiedCompensation

Senior (5 to 8 years)Experience Level

Full TimeJob Type

UnknownVisa

E-commerce, Technology, Video CommerceIndustries

Requirements

Bachelor’s degree in computer science, business, or related field. Advanced degree a plus
7+ years of relevant Product Management experience, ideally growth-stage B2B SaaS focused on innovative, groundbreaking products
Proven track record of successfully managing enterprise SaaS products from concept to launch, demonstrating a strong understanding of the product lifecycle and the ability to navigate complex projects to deliver optimal business results
Super understanding of customer needs and experience leading user research, gathering feedback, and translating insights into product improvements
Strong data analysis skills with the ability to gather and interpret data to drive product decisions and measure success metrics
Excellent communication skills (listening, speaking, presenting) with the ability to clearly influence all technical and non-technical levels of the organization
Advanced technical aptitude and able to work closely with engineering teams to guide product development
Start-up entrepreneurial mindset and thrives in a hands-on team-oriented environment
Preference if you speak Mandarin
Candidates in the Bay Area for hybrid role

Responsibilities

Partner closely with Engineering, Design and other teams to define and drive the strategy, roadmap, development, and delivery of new product initiatives, features, and enhancements. Own the product development lifecycle from conception to launch
Conduct user research, market trends, competitive intelligence, and customer interviews to identify opportunities and better understand user needs and pain points for continuous product improvement
Collaborate and build consensus with Sales, Marketing, and Customer Success on go-to-market strategies for product launches, ensuring successful adoption and market penetration
Prioritize product features and enhancements based on customer needs, technical feasibility, and business impact. Make and influence data-driven decisions to guide the product development process
Monitor, track, and analyze product performance metrics, including usage data, customer feedback and financial KPIs to measure the success of product initiatives. Use insights to iterate on product features and improve business outcomes
Serve as the voice of the customer and business and maintain a deep understanding of customer needs and preferences while ensuring alignment with business objectives

Skills

Product Strategy

Roadmap Development

User Research

Market Analysis

Competitive Intelligence

Customer Interviews

Go-to-Market Strategy

Feature Prioritization

Cross-functional Collaboration

Product Launch

Firework

Video commerce platform for brands and retailers

About Firework

Firework provides solutions in the video commerce sector, allowing brands and retailers to integrate livestream and shoppable video content into their online stores. Their platform enhances customer engagement and transforms how consumers interact with products. Firework stands out by offering customized plans and community engagement tools, using patented technology to convert clicks into customers. The company's goal is to redefine online shopping experiences through interactive video solutions.

San Mateo, CaliforniaHeadquarters

2017Year Founded

$262.8MTotal Funding

SERIES_BCompany Stage

Consumer Software, Consumer Goods, EntertainmentIndustries

201-500Employees

Risks

Competition from TalkShopLive and NBCUniversal could impact Firework's market share.

Zara's U.S. live shopping expansion may draw consumers away from Firework.

U.S. consumer preference for traditional shopping may limit Firework's platform adoption.

Differentiation

Firework integrates AI with video commerce through its AVA virtual shopping assistant.

The company partners with major brands like Victoria's Secret for interactive video solutions.

Firework offers customized video commerce plans tailored to diverse client needs.

Upsides

Firework's AI-powered AVA positions it as a leader in video commerce innovation.

Partnerships with major brands enhance Firework's market presence and credibility.

Global expansion of livestream shopping presents growth opportunities for Firework.

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