Sr. Director, Community & Experience League at Adobe

San Francisco, California, United States

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Not SpecifiedCompensation

Senior (5 to 8 years), Expert & Leadership (9+ years)Experience Level

Full TimeJob Type

UnknownVisa

Technology, Digital Marketing, SoftwareIndustries

Requirements

A minimum of ten years of experience in customer marketing, product management, data analytics, or community leadership, with deep expertise in digital customer engagement at scale
Experience leading teams in an agile software development environment including user stories and use cases, functional and non-functional requirements, and acceptance criteria to clearly define and communicate new services, features, and capabilities
A proven track record of building and growing global community or enablement programs that deliver measurable impact
Strong executive presence and cross-functional leadership, with the ability to influence across product, marketing

Responsibilities

Serve as a primary customer and market-facing evangelist for Adobe’s products and practitioners
Build vibrant and engaging communities of Adobe marketers in the agentic era
Define and lead the vision for a unified learning platform to drive product mastery, ecosystem loyalty, value realization and customer success
Build the ultimate experiential learning destination, leveraging AI for personalization, gamification, and credentialing
Ensure global scalability, accessibility, and seamless integration with Adobe’s ecosystem
Partner across the enterprise to align learning pathways with product evolution and go-to-market priorities
Lead adoption marketing motions that ensure Adobe customers develop the skills needed to successfully adopt their enterprise products and discover the products’ most compelling features
Work across the enterprise with a cross-functional team to build compelling and engaging content including in-product guides, email nurtures, webinars, and co-authored content with expert customers
Nurture advocacy in customer communities and deliver in-person and virtual skill building events, oversee user groups worldwide, grow an expert “champion” program, and deliver an annual success recognition gala
Establish frameworks for microlearning, simulations, and generative AI-driven knowledge assistance
Ensure all educational content reflects Adobe’s brand voice, innovation ethos, and values
Lead an engagement and training program for the marketing community with broad reach in partnership with other organizations inside Adobe
Establish performance metrics that connect engagement to retention and growth
Lead a team of data analysts that oversee organic traffic metrics (SEO), produce statistical models that predict retained revenue from content and product feature usage, and implement Adobe technology to deliver personalized content to users at scale
Build and nurture a vibrant learner community through recognition programs, leaderboards, and career pathways
Partner with universities, certification bodies, and professional associations to expand Adobe credentials’ market value
Represent Adobe externally as a thought leader in digital learning and ecosystem enablement

Skills

Community Building

Customer Advocacy

Strategy

Vision Leadership

AI Personalization

Gamification

Credentialing

Learning Platforms

Adoption Marketing

Content Creation

Curriculum Development

Cross-Functional Collaboration

Product Evangelism

Ecosystem Integration

Go-to-Market

Adobe

Software solutions for content creation and marketing

About Adobe

Adobe provides a range of software solutions focused on digital experiences, catering to creative professionals, businesses, and educational institutions. Its main offerings include Adobe Creative Cloud, which contains tools for photography, graphic design, video editing, illustration, UI/UX design, 3D and augmented reality, and social media content creation. Adobe also offers marketing solutions through Adobe Experience Cloud and document management services via Adobe Document Cloud. The company operates on a subscription-based model, allowing users to access its software through monthly or annual plans, with special pricing available for students, teachers, and businesses. Adobe differentiates itself from competitors by providing a comprehensive suite of tools that cover various aspects of content creation and marketing, all integrated into one platform. The goal of Adobe is to empower users to create, manage, and optimize their digital content effectively.

San Jose, CaliforniaHeadquarters

1994Year Founded

$668.9MTotal Funding

IPOCompany Stage

Consumer Software, Enterprise Software, DesignIndustries

10,001+Employees

Benefits

Company Equity

401(k) Company Match

Risks

Emerging AI-driven design tools offer similar functionalities at lower costs.

Open-source alternatives may attract users away from Adobe's subscription model.

Data privacy concerns could affect trust in Adobe's cloud services.

Differentiation

Adobe offers a comprehensive suite for content creation, marketing, and document management.

Adobe's subscription model includes special pricing for students, teachers, and businesses.

Adobe integrates advanced analytics with Experience Cloud for data-driven marketing.

Upsides

Generative AI tools enhance Adobe's content creation and editing efficiency.

Remote work boosts demand for Adobe's cloud-based document management solutions.

AR's popularity in marketing benefits Adobe's 3D and AR tools.

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