[Remote] Sr. Director, Analyst Relations at Pendo

Raleigh, North Carolina, United States

Pendo Logo
Not SpecifiedCompensation
N/AExperience Level
N/AJob Type
Not SpecifiedVisa
N/AIndustries

Requirements

  • 12+ years of analyst relations or communications experience in high-growth B2B software environments
  • Proven track record of managing Gartner MQs, Forrester Waves, and high-impact analyst relationships
  • Legally authorized to work in the United States without need for future sponsorship
  • Excellent storytelling and strategic narrative development skills
  • Executive presence and confidence navigating senior stakeholders both internally and externally
  • Familiarity with product-led growth, product analytics, or customer experience platforms
  • Strong program management and cross-functional collaboration skills
  • High attention to detail and ability to synthesize complex information into concise positioning
  • Background in a fast-paced SaaS environment, especially in product marketing or strategic comms
  • Deep understanding of analyst influence on enterprise technology buying cycles
  • Experience enabling GTM or product teams using analyst feedback and trends
  • Participation in analyst-facing events or summits as a speaker or moderator

Responsibilities

  • Own and evolve Pendo’s global analyst relations strategy across top-tier and boutique firms
  • Build and maintain trusted analyst relationships to increase positive coverage, evaluation inclusion, and influence with enterprise buyers
  • Align Pendo's product vision and positioning with analyst frameworks and language across domains including product analytics, digital adoption, and customer experience
  • Partner with Product, Marketing, and Exec leaders to shape strategic narratives that resonate with analyst expectations
  • Lead all executional aspects of AR: briefing coordination, inquiry responses, MQ/Wave participation, analyst feedback loops, and evaluation readiness
  • Represent Pendo at analyst summits, 1:1 sessions, executive briefings, and thought leadership events
  • Coordinate internal stakeholders across functions to ensure consistent messaging and preparedness
  • Track analyst sentiment and feedback over time to identify patterns, shifts, and influence points
  • Serve as a strategic thought partner to the CMO, CPO, CFO, and CRO
  • Provide market intelligence briefings, competitor scorecards, and analyst sentiment reporting to inform executive decision-making
  • Translate market trends into concise, actionable insights and go-forward recommendations

Pendo

Enhances product experience and digital adoption

About Pendo

Pendo enhances digital products by providing solutions for product experience and digital adoption. Its platform integrates with clients' existing software, offering tools for in-app messaging, user analytics, and feedback collection. This allows businesses to understand user behavior and improve their products based on data-driven insights. Pendo primarily serves software companies, tech startups, and enterprises in the SaaS sector, charging subscription fees for access to its services. Unlike competitors, Pendo focuses specifically on user engagement and experience, helping clients guide users through new features and updates. The goal is to help businesses meet user expectations and achieve growth in a competitive market.

Raleigh, North CarolinaHeadquarters
2013Year Founded
$455.5MTotal Funding
GROWTH_EQUITY_VCCompany Stage
Data & Analytics, Enterprise SoftwareIndustries
501-1,000Employees

Benefits

Remote Work Options
Professional Development Budget

Risks

Increased competition from AI-driven platforms could threaten Pendo's market share.
Rapid AI innovation may outpace Pendo's integration capabilities, risking competitive edge loss.
Integration risks from Zelta AI acquisition could disrupt Pendo's operations if mismanaged.

Differentiation

Pendo integrates seamlessly with existing products, enhancing user engagement and feedback collection.
The platform offers in-app messaging, user analytics, and feedback tools for product improvement.
Pendo's AI-driven insights provide a comprehensive view of user behavior and product performance.

Upsides

Pendo's acquisition of Zelta AI enhances its AI capabilities for customer feedback analysis.
Partnership with Google Cloud's Vertex AI boosts product discovery and user personalization.
Pendo's $200 million ARR and customer growth highlight its strong market position.

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