Shopper Marketing Manager (m/w/d) - limited until May 2027 at Halborn

Munich, Bavaria, Germany

Halborn Logo
Not SpecifiedCompensation
Mid-level (3 to 4 years)Experience Level
Full TimeJob Type
UnknownVisa
Consumer Health, Pharmaceuticals, FMCGIndustries

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or a related field (MBA is a plus)
  • At least 4 years’ experience in strategic marketing (Brand or Shopper Marketing), ideally within the FMCG sector
  • Exceptional analytical skills to turn complex data into bold strategies
  • Innovative mindset with a proven record in developing creative marketing solutions
  • Outstanding leadership and communication abilities for effective stakeholder collaboration
  • Strong organizational skills to manage multiple projects and meet ambitious deadlines
  • Bonus: Expertise in the pharmacy sector (offline and online)
  • Bonus: Experience in team leadership

Responsibilities

  • Dive deep into market trends and shopper insights, translating data into actionable plans that unlock new opportunities in stationary pharmacy or dCom
  • Develop and execute effective shopper marketing strategies to boost brand presence and market share, focusing on distribution, visibility, and more
  • Develop memorable campaigns that inspire the target audience and deliver measurable sales results, such as increased penetration, basket size, and purchase frequency
  • Continuously track, measure, and refine strategies to maximize impact and adapt to evolving market environments
  • Build strong partnerships with leading retailers and develop innovative programs that differentiate brands
  • Collaborate cross-functionally with colleagues from Marketing and Sales to ensure initiatives align with business goals and drive sustainable growth

Skills

Shopper Marketing
Market Trends Analysis
Shopper Insights
Campaign Development
Sales Measurement
Retailer Partnerships
Cross-functional Collaboration
Distribution Strategy
Brand Visibility
Net Revenue Management

Halborn

Cybersecurity for blockchain and digital assets

About Halborn

Halborn specializes in cybersecurity focused on blockchain technology and digital assets. The firm provides security audits, penetration testing, and consulting services to clients in the digital finance sector, including cryptocurrency exchanges and Decentralized Finance (DeFi) companies. Their services help ensure the security of digital assets and financial infrastructure by addressing the specific security threats associated with blockchain technology. Halborn stands out from competitors due to its deep understanding of both blockchain and traditional financial security, which allows them to offer tailored solutions. The company's goal is to protect businesses from security threats, ensuring the safe operation of digital exchanges and the integrity of smart contract infrastructure.

Miami, FloridaHeadquarters
2019Year Founded
$87.5MTotal Funding
SERIES_ACompany Stage
Cybersecurity, Financial ServicesIndustries
51-200Employees

Benefits

Health Insurance
Unlimited Paid Time Off
Company Equity

Risks

Increased targeting of Bitcoin hot wallets poses risks to Halborn's clients.
AI-powered social media bot farms could introduce new cyber threats.
Ongoing vulnerabilities in smart contracts remain a challenge for Halborn's services.

Differentiation

Halborn specializes in blockchain and digital asset cybersecurity, setting it apart.
The company offers high-level security audits and penetration testing for DeFi clients.
Halborn's expertise in both blockchain and traditional finance security is unique.

Upsides

Growing demand for blockchain security boosts Halborn's market potential.
Partnerships with Tholos and Orion Protocol enhance Halborn's Web3 security reputation.
Tokenized real-world assets present new opportunities for Halborn's security solutions.

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